podcast

Episode 47: How Enrollment Marketers Can Build Their Personal Brands

Posted By Dr. Colby Jubenville on Jun 11, 2020 12:13:33 AM

Higher education is in the midst of major disruption.  Major layoffs are happening as departments restructure in an effort to consolidate resources as a result of the economic effects associated with COVID-19… some institutions have even closed their doors for good.

As such, the job market for education professionals just got more competitive. On this week’s episode, Zach Busekrus chats with Dr. Colby Jubenville who is, among many other things, an international speaker, author, educator and coach, and the director of the Center for Student Coaching and Success on the campus of Middle Tennessee State University, about the importance of developing and scaling one’s personal brand.

During his tenure in higher education, Dr. Jubenville has published over 40 peer-reviewed and professional trade articles. He is certified in Harrison Assessments and routinely conducts 360 reviews for corporate clients and mid/large scale companies throughout the United States. His insights have been published in the Washington Times, Nashville Business Journal, The Tennessean, The Nashville Post, Canvas Magazine, and AthleticBusiness.com.

Dr. Jubenville outlines a compelling and actionable framework for how to create unique value and communicate (“sell”) that value to the world.  This episode is a must-listen for any higher education professional looking to advance inside — or even outside of — the industry.

Learn more about Dr. Colby Jubenville at https://drjubenville.com/ of by connecting with him on LinkedIn at https://www.linkedin.com/in/drjubenville/





Topics: Enrollment Marketing, Higher Ed Marketing & Communications, Personal Brand

Dr. Colby Jubenville

About the Interviewee

Colby B. Jubenville, PhD is an accomplished international speaker, author, educator and coach. Currently the Director of Middle Tennessee State University’s CBHS Center for Student Coaching and Success, he is a member of the Honors College faculty and holds an academic appointment as Special Assistant to the Dean for Student Success and Strategic Partnerships in the College of Behavioral and Health Sciences. During his tenure in higher education, Dr. Jubenville has published over 40 peer-reviewed and professional trade articles. He is certified in Harrison Assessments and routinely conducts 360 reviews for corporate clients and mid/large scale companies throughout the United States. His insights have been published in the Washington Times, Nashville Business Journal, The Tennessean, The Nashville Post, Canvas Magazine, and AthleticBusiness.com. Colby is also a Cylient Coaching in the Moment Certified Coach.

Zach Busekrus

Hosted by Zach Busekrus

Zach is the Director of Marketing Strategy at DD — an enrollment marketing technology agency that helps undergraduate and graduate institutions recruit students. He thoroughly enjoys developing and executing content marketing strategies. He regularly writes blog articles, creates eBooks and guides, produces short videos for our nonprofit clients. Zach is passionate about creating innovative and engaging content that exceeds our client's marketing goals—he loves a good challenge! When he's not in the office, he enjoys discussing life's quandaries over coffee (or a good bourbon) with friends, earning splat points at Orange Theory, and planning his wedding!

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