About the Episode
In this bonus episode recorded live at the eduWeb Summit in Orlando, Audrey Ward from Ologie joins the show to discuss how higher education marketers can navigate the AI era without losing the authenticity that makes their institutions stand out. She shares her perspective on how AI is changing search, content strategy, and digital visibility, while arguing that the fundamentals of great marketing—knowing your audience, telling clear stories, and building trust—matter more than ever.
Guest Name: Audrey Ward - Associate Digital Creative Director at Ologie
Guest Social: LinkedIn
Guest Bio: Audrey Ward is a creative director and writer focused on storytelling, digital experience, and brand expression. Drawing from a background in creative writing and integrated campaign development, she helps organizations translate complex ideas into emotionally engaging narratives across web, content, and visual media. Her work centers on creating meaningful audience connections through strategic messaging and digital storytelling.
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