Where Higher Ed
Where higher ed
goes to grow
Learn new skills, find your next big idea, and network with the industry’s best minds.

Jenny welcomes back Maree Jones, the Director of social media strategy at University of Alabama Birmingham, to dive into the intersection of parenting and social media management.
Host Michele Ehrhart welcomes Jason Cook, Vice President for Marketing and Communications and Chief Marketing Officer at Baylor University, to discuss how a college degree represents far more than a certificate—it encompasses personal, spiritual, and character growth, alongside critical thinking and leadership.
Jaime welcomes Lauren Griswold, Chief Communications and Marketing Officer, the University of Vermont, to discuss her bold decision to decentralize communications by re-embedding communicators into their respective colleges and divisions.
Dustin speaks with Frank Steslow, CEO of SSP International, about how immersive summer STEM programs create meaningful opportunities for students while delivering strategic value for colleges and universities.
Mallory sits down with Erik Toedt, Education Lead at Snapchat, to discuss how higher education institutions can effectively reach 13- to 18-year-olds amidst tightening platform ad restrictions.
Join the leaders shaping the future of student engagement in Orlando from June 21 - 23, 2027.
Book your hotel room through our official booking link before November 30, and your Engage registration is FREE!
We collaborate with higher ed’s most forward-thinking leaders.
From cutting-edge podcasts on marketing trends and AI innovations to in-depth interviews with industry leaders, there’s something for everyone at Enrollify.

Explore the evolution of AI in marketing by defining and providing examples for the five levels of sophistication — Prompt, Task, Skill, Automation, and Agent — to help MarComm teams make smarter decisions about how to integrate AI into their work.
There has been lots of conversation around AI and its use throughout higher education. Giving our teams access to AI tools is easy. Helping our teams get comfortable using them and encouraging people to change their daily habits and workflows in support of AI is something more difficult.

AI-driven personalization in admissions outreach can boost engagement when it feels thoughtful and relevant, but crosses into "creepy" territory when it digs too deep into scraped or inferred data—so lasting trust depends on human judgment knowing where that line is.
Search podcasts, blog posts, people