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Jeremy is joined by Stevie Blyler, a Digital Marketing Strategist at Bucknell University. Stevie shares insights on how colleges can connect the dots and leverage their data to increase personalization during the student recruitment process, and improve collaboration between marketing, admissions, and operations.
Allison speaks with Paul McGinnis, VP of Marketing & Enrollment at Bethel University, to discuss the university's bold “Bethel Career Commitment.”
Mallory speaks with Zach Hosseini, Chief Marketing Officer and Vice President for University Relations at Pace University, about navigating public mistrust in higher education.
In the second episode of What Do We Really Need, Ologie Marketing Director Erin Fields talks with Jen Johnson, Ologie's Chief Client Officer, about how colleges and universities can determine whether they have a lead-generation problem or a broader enrollment funnel problem.
Jenny is joined by Robb Conlon, Founder of Westport Studios, to explore practical advice for higher ed professionals tasked with producing podcasts on limited budgets.
Join the leaders shaping the future of student engagement in Orlando from June 21 - 23, 2027.
Book your hotel room through our official booking link before November 30, and your Engage registration is FREE!
We collaborate with higher ed’s most forward-thinking leaders.
From cutting-edge podcasts on marketing trends and AI innovations to in-depth interviews with industry leaders, there’s something for everyone at Enrollify.

Explore the evolution of AI in marketing by defining and providing examples for the five levels of sophistication — Prompt, Task, Skill, Automation, and Agent — to help MarComm teams make smarter decisions about how to integrate AI into their work.
There has been lots of conversation around AI and its use throughout higher education. Giving our teams access to AI tools is easy. Helping our teams get comfortable using them and encouraging people to change their daily habits and workflows in support of AI is something more difficult.

AI-driven personalization in admissions outreach can boost engagement when it feels thoughtful and relevant, but crosses into "creepy" territory when it digs too deep into scraped or inferred data—so lasting trust depends on human judgment knowing where that line is.
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