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Episode 112: Leading Marketing in a Decentralized UnitPlay Button

Episode 112: Leading Marketing in a Decentralized Unit

Jaime Hunt sits down with Nathan Jorgensen, Chief of Marketing and Enrollment Communications Manager at Ohio State University’s College of Nursing, to explore the dynamic relationship between centralized and decentralized marketing teams, sharing practical tips for building trust with academic deans and faculty.

Episode #345: Building a Mission-Driven Culture of InnovationPlay Button

Episode #345: Building a Mission-Driven Culture of Innovation

Dr. Brooke Elliott, Dean of the Gies College of Business at the University of Illinois, shares her perspective on leading with purpose during a time of rapid change in higher education.

Episode 132: What Comes After CMO?Play Button

Episode 132: What Comes After CMO?

Mallory is joined by Rob Zinkan, founder of Navigate Gray, to discuss the career trajectories of higher education chief marketing officers.

Ep. 53: How AI Forces Higher Education Back to CommunityPlay Button

Ep. 53: How AI Forces Higher Education Back to Community

Brian speaks with Michael Horn, Author of Job Moves and co-founder of the Clayton Christensen Institute for Disruptive Innovation, to explore how AI is fundamentally reshaping higher education.

Pulse Check: The Value of Higher Ed: Spoiler Alert, It's More than ROI — Part 1Play Button

Pulse Check: The Value of Higher Ed: Spoiler Alert, It's More than ROI — Part 1

In the debut episode of this new Pulse Check Series hosted by Michele Ehrhart, Chief Marketing & Communications Officer for the University of Memphis, we are joined by Dave Martel from the University of Virginia to discuss the true impact of college.

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Book your hotel room through our official booking link before November 30, and your Engage registration is FREE! 

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Leading AI Adoption: 6 Ways to Build Buy-In
Carrie Phillips
Leading AI Adoption: 6 Ways to Build Buy-In

There has been lots of conversation around AI and its use throughout higher education. Giving our teams access to AI tools is easy. Helping our teams get comfortable using them and encouraging people to change their daily habits and workflows in support of AI is something more difficult.

Finding the Right Balance with AI Personalization in Admissions
Carrie Phillips
Finding the Right Balance with AI Personalization in Admissions

AI-driven personalization in admissions outreach can boost engagement when it feels thoughtful and relevant, but crosses into "creepy" territory when it digs too deep into scraped or inferred data—so lasting trust depends on human judgment knowing where that line is.

Sessions I’m Excited for at the Engage Summit
Carrie Phillips
Sessions I’m Excited for at the Engage Summit

Carrie Phillips shares the sessions she’s most excited for at Engage Summit and why this year’s lineup makes it a must-attend in Charlotte.

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