About the Episode
In this bonus episode recorded live at the eduWeb Summit in Orlando, Nathan Monk from Prospectus Plus jumps on to talk about why the traditional college viewbook is overdue for a digital transformation. They explore how personalized, interactive digital publications can better engage prospective students, alumni, and other audiences while providing institutions with valuable insights into what content resonates most. The conversation also challenges higher education leaders to rethink long-standing assumptions by truly imagining what is possible versus limiting ourselves by the past.
Guest Name: Nathan Monk - Co-Founder at Prospectus Plus
Guest Social: LinkedIn
Guest Bio: Nathan Monk is the Co-founder of SMILE and Prospectus+, and has over 15 years of experience in the field of digital marketing and web design. Throughout his career, Nathan has focused on delivering university flagship websites and providing advice to forward-thinking senior leaders on how to exceed their organisational targets by creating user-focused, digital-first strategies. His expertise in designing high-profile websites with complex system integrations has made him a respected figure in the industry. Nathan has worked on multiple award-winning projects, highlighting his commitment to excellence and innovation. Nathan is now focusing on how universities can transition away from traditional viewbooks, and enhance pre-application marketing in the process.
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