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Bob Rafferty

Bob Rafferty

Bob Rafferty is the Executive Vice President & Partner at SimpsonScarborough. Bob joined SimpsonScarborough in 2019 through an acquisition of Knowble Media, where he was a founder and managing partner. He led the start-up of our Digital division, and now oversees a broad range of services areas including research, strategy, creative, and digital. He also has oversight of agency operations. Early in his career, Bob held client-side positions and deeply appreciates the work that happens inside universities of all different types. He’s a product of a liberal arts education and an outspoken advocate for higher education’s role in our society.

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Bob Rafferty

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Meet With Interviewees

Jana M. Hanson

Dr. Jana M. Hanson is the Senior Director of Member and Student Services at the American Indian Higher Education Consortium (AIHEC).

Katalina (Kata) Traxler

Dr. Katalina (Kata) Traxler is the Director of Postsecondary Strategy at Student-Ready Strategies.

Stu Eddins

Stu leads a team of digital marketing and analytics professionals that provides strategic support to higher education clients.

Ruth Bauer

Ruth Bauer is a purpose-driven leader, executive, and lifelong learner who is currently serving as the President of InsideTrack.

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