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EP
110
August 5, 2026
Episode 110: Clean Out Your Website Junk Drawer

Clean Out Your Website Junk Drawer

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About the Episode

Jaime sits down with digital strategy expert Georgy Cohen to tackle the persistent problem of content debt in higher education websites. Comparing the cluttered digital ecosystems of universities to an overflowing junk drawer, Cohen explains how years of unchecked publishing have resulted in outdated, redundant, and fragmented content that degrades institutional brands and creates confusing user experiences.

People in this episode

Host

Jaime Hunt is the Founder of Solve Higher Ed Marketing, a consulting firm, and is the host of Confessions of a Higher Ed CMO.

Interviewee

Georgy Cohen

Principal, Georgy Cohen LLC

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