In Part 3 of this Pulse Check series, host Faton Sopa sits down with Stephanie Geyer, associate vice president for marketing and brand strategy at the University of Montana, to explore the evolving student journey.
In Part 3 of this Pulse Check series, host Faton Sopa sits down with Stephanie Geyer, associate vice president for marketing and brand strategy at the University of Montana, to explore the evolving student journey. The conversation challenges the common practice of organizing university websites around institutional bureaucracy rather than student decision-making, emphasizing that digital strategies must prioritize the user's perspective.
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