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How to Multiply Your Advancement and Marketing Teams' Impact Through Social Media Advocacy at No Cost

Conference for Community College Advancement (CASE) 2024, Baltimore, MD

October 17, 2024 | 9:00am - 10:00am ET

Imagine expanding your advancement and marketing team without stretching your budget. At Carroll Community College, we unlocked this possibility through a transformative approach to social media employee advocacy. By empowering our faculty and staff to amplify their professional brands and thought leadership online, we've not only broadened our institutional reach but have also deepened our community connections and ventured into new networks. This presentation will explore the pivotal role of social media advocacy as a budget-friendly strategy, increasing awareness, enhancing alumni relations, boosting fundraising efforts, and building strategic partnerships—all at no additional cost.

Blog posts by

Maya Demishkevich

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Meet others

Matt Boyce

Matthew Boyce is Vice Provost for Enrollment Management.

Kalpen Trivedi

Kalpen Trivedi is Senior Vice Provost for Global Affairs at the University of Massachusetts Amherst.

Sean Gannon

Sean Gannon is a Sales and Revenue Operations Executive.

Webb Lewis

Webb Lewis serves as Assistant Director for Marketing and Brand Strategy/Social Media at the University of Mississippi.

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