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Geoff Baird

Geoff Baird

Geoff Baird is the founder and CEO of enroll ml and author of the recently released book, The Signal Solution: How Smart Colleges Stop Chasing Applications and Start Converting Students. Over 35 years, Geoff has guided entities ranging from Fortune 50 business units to higher ed institutions through high-stakes operational and financial decisions to deliver growth, sustainability, and innovation. His company, enroll ml, is an AI-driven platform that helps institutions improve middle funnel enrollment yield, force-multiplying admissions teams and enhancing the effectiveness of new student recruitment investment. In 2024, enroll ml was named to GSV Ventures and Google Cloud's list of the 50 most innovative ed-tech startups worldwide.

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Geoff Baird

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Dr. Sigal Ben-Porath

Dr. Ben-Porath has been teaching at Penn GSE since 2004.

Brian Hartnack

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Kerri Shook

Kerri Shook currently leads the admissions communication strategy at the University of Montana.

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