Joe Master

Joseph Master is the managing director of brand and marketing strategy for the RW Jones Agency, where he partners with colleges and universities to build brands that elevate reputation. His freelance work has appeared in newspapers, magazines, television commercials and on tiny screens across the nation. Prior to his agency work, Joe spent 12 years leading marketing and communications teams at two large Philadelphia universities — Temple University and Drexel University. Joe served as Assistant Vice President of Marketing & Digital Strategy for Drexel University on the in-house team responsible for executing the award-winning Ambition Can’t Wait national brand awareness campaign, the enterprise overhaul of Drexel.edu, and the oversight of all paid and social media for the University’s 15 colleges and schools. Joe lives in South Jersey, just over the bridge from Philadelphia, with his wife and son. When he isn’t building brands, you can find Joe mixing cocktails or writing songs on his trusty Gibson J-45.