John Gorman

John Gorman is a strategist, writer, keynote speaker, and creative director living in San Juan, Puerto Rico. He is the founder of Saint Orange, an international strategy consultancy advising brands and global executives on identity, positioning, and narrative. Over a two-decade career in marketing, John has led corporate creative teams and brand voice in tech, advertising, and public sector. His work has been recognized with multiple industry awards—including Clio, Cannes Lions, and an Emmy-nominated project. As a political consultant, John has crafted communications and messaging on behalf of Reps. Alexandria Ocasio-Cortez and Jasmine Crockett—and contributed to the development of the Green New Deal. In parallel, John is a widely read cultural and business writer, with over 12 million readers and his essays appearing at Entrepreneur, Insider, Inc., and Sports Illustrated, among others. John holds a degree in Psychology from the State University of New York at Buffalo. He has never used it.