Madelin Thompson

Madelin Thompson is a Communications Coordinator for Wilfrid Laurier University’s Recruitment & Admissions Team, with over 5 years of experience specializing in email marketing. During her two years as a Communications Coordinator at Laurier, Madelin has developed and overseen a comprehensive content calendar, launched multiple highly targeted email marketing campaigns, and contributed to notable increases in enrolment numbers for programs of focus at Laurier. Madelin’s favourite aspect of her job lies in analyzing campaigns and crafting compelling messaging that resonates with target audiences, merging creativity with data-driven insights.