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Mallory Willsea

Mallory Willsea

Mallory Willsea is a strategist and consultant working at the intersection of higher education, media, and AI. With nearly 20 years of experience in edtech, enrollment marketing, and brand leadership, she helps institutions and companies sharpen their messaging, grow their influence, and adapt to the rapidly changing digital landscape. Mallory previously served as VP of Marketing at Element451, an AI-powered student engagement platform, and as Chief Strategist at Enrollify, where she helped build the largest podcast network in higher ed marketing. She now advises organizations on top-of-funnel strategy, media development, and executive visibility — especially for university presidents and senior leaders. She’s an award winning speaker and podcast host. Known for blending practical insight with a forward-looking lens, Mallory focuses on what’s working — and what’s next — for innovative teams navigating change. Outside of work, she’s a barre and cycling instructor who brings the same energy to a workout as she does to a whiteboard session.

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Mallory Willsea

Meet With Interviewees

Jana M. Hanson

Dr. Jana M. Hanson is the Senior Director of Member and Student Services at the American Indian Higher Education Consortium (AIHEC).

Katalina (Kata) Traxler

Dr. Katalina (Kata) Traxler is the Director of Postsecondary Strategy at Student-Ready Strategies.

Stu Eddins

Stu leads a team of digital marketing and analytics professionals that provides strategic support to higher education clients.

Ruth Bauer

Ruth Bauer is a purpose-driven leader, executive, and lifelong learner who is currently serving as the President of InsideTrack.

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