Orna Shearin

Orna Shearin is a dynamic Customer Relationship Management Specialist at Guilford Technical Community College (GTCC), known for her strategic prowess and creative approach to enhancing student engagement and communication. Orna expertly manages the Element451 platform, designing and executing communication, application and retention workflows that resonate deeply with both current and prospective students. Her role extends beyond mere technical tasks to include the creation and management of captivating events tailored to enrich the student experience. Collaborating across various departments, Orna ensures the seamless integration of CRM processes, fostering a supportive and efficient educational environment. Her blend of technical skill and creativity allows her to craft personalized messages and organize engaging events, making every student feel like a VIP from enrollment through graduation. This not only boosts student satisfaction but also streamlines administrative functions