Sarah Mullins

Sarah is a brand strategist and higher ed marketing expert with over a decade of experience. In her past role at the University of Cincinnati and her current positions as a Marketing Strategist at VisionPoint Marketing and adjunct instructor at the University of Cincinnati's Lindner College of Business, she has helped institutions craft compelling enrollment and brand strategies. Born and raised in Cincinnati before making her way to Austin, Sarah thrives on blending tradition with fresh perspectives—a philosophy that defines her work. Her career journey—from journalism to digital strategy to brand development—gives her a unique edge, uniting storytelling with data-driven insights. Passionate about pushing boundaries, Sarah draws inspiration from global brands and startups to help colleges and universities embrace breakthrough, budget-conscious marketing strategies.