Shannon Hess

Shannon is a seasoned marketing leader overseeing brand, content, and creative strategies for the Mitch Daniels School of Business at Purdue University. Her proficiency in leveraging data to inform decisions and her drive to continually improve, break silos, and test hypotheses has led to an estimated $7M+ in revenue growth. She is committed to combining creative thinking with emerging technologies and fostering a culture of curiosity, transparency, and quality to solve complex problems and deliver imaginative solutions.