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Tony Fraga

Tony Fraga

Tony is the CEO and a marketing strategist at DD — an enrollment marketing technology agency that specializes in implementing inbound, content-based methodologies. He leads a team of fast-paced marketing innovators, who handle everything from content creation to marketing automation, and thrives at the intersection of strategy and technology. Tony speaks regularly at higher education and non-profit marketing conferences on the topics of content marketing, SEO, and the latest trends in digital media.

Blog posts by

Tony Fraga

Tony Fraga
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There's No Such Thing as a Stealth Applicant

If you have ever worked in an enrollment office or marcomm department for any educational institution, you’re probably already familiar with the term “stealth applicants” — a term commonly used to refer to applicants who show up in the system without any previous interaction with your brand.

Meet With Interviewees

Jeff Ebbing

Jeff Ebbing is currently Director of Marketing and Communications at the Southeastern Community College in Iowa.

Clara Schwager

Clara Schwager is the Director of Institutional & Advancement Marketing at Johnson & Wales University.

John Gorman

John Gorman is a strategist, writer, keynote speaker, and creative director living in San Juan, Puerto Rico.

Alice Maxwell

Alice Maxwell serves as the Florida State University Senior Director of Marketing and Communications in the Division of Student Affairs.

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