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Zack Schmidt

Zack Schmidt

Zack Schmidt serves as Executive Director of Marketing Analytics & Web Strategy at the University of Iowa Center for Advancement, where he oversees digital engagement, UX, and marketing analytics in support of philanthropic goals. With 20+ years in higher ed communications, Zack brings together expertise in design, development, and strategic leadership. A double Iowa graduate in Communication and Design, he’s a CASE award-winner and national speaker on topics like email marketing and the university’s One Day for Iowa campaign.

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Zack Schmidt

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Clara Schwager

Clara Schwager is the Director of Institutional & Advancement Marketing at Johnson & Wales University.

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John Gorman is a strategist, writer, keynote speaker, and creative director living in San Juan, Puerto Rico.

Alice Maxwell

Alice Maxwell serves as the Florida State University Senior Director of Marketing and Communications in the Division of Student Affairs.

Dr. Paul Russo

Paul is the University Vice Provost and Dean, at the Katz School of Science and Health.

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