-
Learn With Us
Learn With Us
Access podcasts, videos, articles, and more.
-
Subscribe With Us
Subscribe With Us
Discover the best new software, tools and services for enrollment marketing — and even your next gig
About the Episode
The what's what...
On this week's episode, Zach and Mickey discuss how to improve client/vendor RFPs and relationships, how MarComm teams can work to become more outcome focused (instead of output focused) to provide more value to their institution, and key considerations ahead of choosing a new CRM or technology tool.
About the Podcast
Zach is the Founder of Enrollify. He thoroughly enjoys building new brands, developing and executing content marketing strategies, and hosting podcasts. When he's not working on Enrollify, he enjoys discussing life's quandaries over coffee (or a good bourbon) with friends, building Sponstayneous (his travel brand side hustle), trying out new HIIT workouts, and adventuring across the globe with his wife!
Mickey Baines leads the technology services practice at Kennedy & Company. Kennedy & Co assists colleges and universities in the selection, implementation, customization and integration of various CRM technologies, including Salesforce, TargetX, Slate and others. They lead projects of all sizes for public and private two and four-year institutions. Whether he's working hands-on in an enrollment strategy project, leading a CRM implementation or speaking at a conference, the goal is the same - to help higher ed professionals implement technologies, strategies & tactics that engage and enroll more students.
Fanatical Fridays
On this weekly segment, Mickey Baines from Kennedy & Company and Zach Busekrus from Enrollify discuss the traits, strategies, and tactics that separate the best enrollment management teams from the rest of the pack.
Subscribe to our podcasts
The Enrollify Podcast Network is your go-to hub for shows that will empower you to grow, optimize, adapt, and reach new heights as an enrollment marketer.
Keep Growing With Us
Join 5,500 other marketers and enrollment managers in wrestling with ideas that will reshape higher education.