The LinkedIn Double Standard Costing Higher Ed Its Best Marketers

Dr. Marco Krcatovich of Cengage discusses the risks of cognitive offloading, why AI should function more like a coach than an answer machine, and how institutions can build better policies and practices around its use.

Kim Arnold, Director of the Teaching and Learning Community Program at EDUCAUSE, discusses the shift from instructional continuity to instructional resilience and why institutions need to build the capacity to maintain quality learning through disruptions ranging from cyberattacks to rapid advances in AI. 

Mallory chats with Nick DeNardis, Senior Director of Digital Experience and Innovation at Wayne State University, about how AI-driven search traffic behaves differently on higher education websites.

Nicole Muscanell, Senior Researcher at EDUCAUSE, returns to the show to discuss how colleges and universities are adapting to AI and digital transformation, including growing scrutiny around data privacy, security, tool adoption, and redundancy. 

In the third episode of What Do We Really Need?, Ologie Marketing Director Erin Fields talks with Chevonne Harris, Ologie’s Vice President of Strategy and the founder and CEO of ThriveIn, about how institutions decide whose experiences to share.