back to all Podcasts
EP
8
February 8, 2024
Ep. 8:  Intersecting your institution’s culture with pop culture

Intersecting Your Institution’s Culture with Pop Culture

Or listen on:

About the Episode

About the Episode:  Nicole Tabak, freelance writer and content strategist, manages the Harvard Online social media accounts. In 2022, she wrote a thread on what was Twitter at the time about Taylor Swift albums as Harvard Online courses and it went viral. Nicole tells us that it pays to be true to who you are and experiment on the institution’s social media channels. We will discuss that viral moment, her inspiration, and how she made it happen.

About the Show: Confessions of a Higher Ed Social Media Manager covers the do's, don'ts, and dynamics of the complex and challenging social media ecosystem. We analyze the successes and failures of those in the higher education social space — what went right, what went wrong, and what are the lessons learned. We’ll share actionable steps so you can push past the pitfalls others have faced. No matter if you're on a team of 20 or a team of one, we've got you covered. Confessions of a Higher Ed Social Media Manager is hosted by Jenny Li Fowler and is a proud member of the Enrollify Podcast Network.

Connect With Our Host:

Jenny Li Fowler

https://www.linkedin.com/in/jennylifowler/

https://twitter.com/TheJennyLi


About The Enrollify Podcast Network:

Confessions of a Higher Ed Social Media Manager is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Some of our favorites include Higher Ed Pulse and Confessions of a Higher Ed CMO.

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com


Connect with Us at the Engage Summit:

Exciting news — Jenny will be at the 2024 Engage Summit in Raleigh, NC, on June 25 and 26, and we’d love to meet you there! Sessions will focus on cutting-edge AI applications that are reshaping student outreach, enhancing staff productivity, and offering deep insights into ROI. 

Use the discount code Enrollify50 at checkout, and you can register for just $99! This early bird pricing lasts until March 31. 

People in this episode

Host

Jenny Li Fowler is the Director of Social Media Strategy at MIT, author, and the host of Confessions of a Higher Ed Social Media Manager.

Interviewee

Nicole Tabak

Nicole Tabak is a freelance content strategist, mental health advocate, and Founder of Social Media Detox. She has worked with clients on building holistic content strategies across industries with clients including Harvard University, The Creative Ladder, Time Magazine, and Passion Planner. You can find her and her weekly newsletter on mental health for marketing professionals at nicoletabak.com. Twitter LinkedIn Instagram TikTok

Other episodes

Episode #10: What’s Next for Online Student Engagement?Play Button
Technology + Data
Episode #10: What’s Next for Online Student Engagement?

In this episode, Dr. Jerome Drain, President of the Online College at Houston Community College, shares his innovative approach to online student engagement strategies by leveraging simulation technologies like the Metaverse.

with
Ray Lutzky
Episode 32: Trends and Data-Driven Marketing Strategies with Sarah RussellPlay Button
Technology + Data
Episode 32: Trends and Data-Driven Marketing Strategies with Sarah Russell

In this episode of the EduData podcast, Jamie welcomes Sarah Russell, Vice President of Marketing at Education Dynamics. With over 15 years of experience, Sarah shares her insights into the evolving landscape of education marketing post-pandemic.

with
Jamie Boggs
Episode 10: Retention Revolution: How GTCC Keeps Students Coming BackPlay Button
Admissions + Enrollment
Episode 10: Retention Revolution: How GTCC Keeps Students Coming Back

In this episode of "In Your Element," we welcome Orna Shearin, CRM Specialist, from Guilford Tech Community College to discuss innovative strategies for student retention and engagement using Element451.

with
Daniella Nordin
Ep. 20: Fear, Tribalism, and Chaos; Reflections on Higher Ed Social Media 2023-2024Play Button
Marketing + Communications
Ep. 20: Fear, Tribalism, and Chaos; Reflections on Higher Ed Social Media 2023-2024

Jenny talks with Matt Griffin from the University of Pennsylvania and Melissa Lesica from Harvard University about the tumultuous and challenging landscape of higher education social media over the past academic year.

with
Jenny Li Fowler
Pulse Check: After Further Consideration Part 4Play Button
Leadership
Pulse Check: After Further Consideration Part 4

In this episode, Cody and Tomika delve into the essence of intentional leadership and its impact on fostering inclusivity and strengthening team relationships with special guest Jaunelle White. 

with
Tomika Ferguson

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people