Episodes in

Marketing + Communications

Enrollify's expert-led discussions help you navigate the unique challenges and opportunities of higher education. Our goal? Empowering you to elevate your campus communication strategies, boost your institution’s brand, and effectively personalize messaging to students.

 Episodes in

Marketing + Communications

Episode #239: Building Durable Skills for Student Success at Illinois TechPlay Button
Marketing + Communications
Episode #239: Building Durable Skills for Student Success at Illinois Tech

This week, Dustin talks with Dr. Joseph Orgel from Illinois Institute of Technology about the innovative Empowerment Leadership and Mentorship (ELM) program he developed.

with
Dustin Ramsdell
Episode #12: Mascot Magic: Strengthening College’s Brand Identity and SpiritPlay Button
Marketing + Communications
Episode #12: Mascot Magic: Strengthening College’s Brand Identity and Spirit

In this episode of Hidden Gem, Maya Demishkevich sits down with Dr. Stephanie Erdmann, CEO and Dean of Great Falls College, to discuss the college's innovative journey to strengthen its brand identity.

with
Maya Demischkevich
Ep. 19: Adrienne Kemp-Rye’s Guide to Handling Meta Account LockoutsPlay Button
Marketing + Communications
Ep. 19: Adrienne Kemp-Rye’s Guide to Handling Meta Account Lockouts

In this episode, Jenny chats with Adrienne Kemp-Rye, Stanford University's Social Media Manager, who shares her expert strategies for preventing and resolving Meta account lockouts.

with
Jenny Li Fowler
Live from eduWeb: Shorter Content, Bigger ImpactPlay Button
Marketing + Communications
Live from eduWeb: Shorter Content, Bigger Impact

In this episode, Mallory sits down with Kittie Pain, the Director of Graduate Admissions at Kutztown University of Pennsylvania, live from the eduWeb Summit.

with
Mallory Willsea
Episode #238: Empowering Community College Students with One Million DegreesPlay Button
Marketing + Communications
Episode #238: Empowering Community College Students with One Million Degrees

Joining the show this week is Aneesh Sohoni, CEO of One Million Degrees, a nonprofit dedicated to supporting community college students.

with
Dustin Ramsdell
Episode 29: Using GIFs To Lead Students Back To Your WebsitePlay Button
Marketing + Communications
Episode 29: Using GIFs To Lead Students Back To Your Website

About the Episode: In this engaging episode of Talking Tactics, Dayana Kibilds delves into a unique marketing tactic with Dave Tyler, highlighting RIT's innovative use of GIFs on Giphy to drive traffic to their admissions page.

with
Dayana Kibilds
Ep. 56: The Experience Economy: How Higher Ed Can Compete with Taylor SwiftPlay Button
Marketing + Communications
Ep. 56: The Experience Economy: How Higher Ed Can Compete with Taylor Swift

In this episode of our podcast, Jaime Hunt is joined by Patricia Maben and Jim Rogers from 3 Enrollment Marketing to discuss the transformative power of the experience economy within higher education.

with
Jaime Hunt
Episode #237: Amplifying Academic Voices with Professors FMPlay Button
Marketing + Communications
Episode #237: Amplifying Academic Voices with Professors FM

This week, we’re pleased to welcome back Robert Li, Owner of University FM.

with
Dustin Ramsdell
Episode 46: Mastering Cross-Platform Social Media in Higher EdPlay Button
Marketing + Communications
Episode 46: Mastering Cross-Platform Social Media in Higher Ed

In this episode, Allison chats with Erica Colaianne, the Director of Social Media at the University of Michigan.

with
Allison Turcio
Bonus LIVE Episode - Jenny Li Fowler with Confessions from a Higher Ed Social Media ManagerPlay Button
Marketing + Communications
Bonus LIVE Episode - Jenny Li Fowler with Confessions from a Higher Ed Social Media Manager

Dustin chats with Jenny who shares her journey in social media management, her approach to embracing digital transformation, and the importance of authenticity in building online communities.

with
Dustin Ramsdell
Episode 22: Doing More With LessPlay Button
Marketing + Communications
Episode 22: Doing More With Less

Mallory and Seth discuss the critical topic of doing more with less in higher education marketing.

with
Mallory Willsea
Episode #11: How to Build a Marketing Dream Team at a Community CollegePlay Button
Marketing + Communications
Episode #11: How to Build a Marketing Dream Team at a Community College

In this episode of Hidden Gem, Maya interviews Lilian Clemente, the Executive Director of Strategic Marketing Communications and Interim VP for Strategy and Innovation at Front Range Community College.

with
Maya Demischkevich
Ep. 18: Decoding Data for Social MediaPlay Button
Marketing + Communications
Ep. 18: Decoding Data for Social Media

Danielle Sewell, Director of Digital Marketing at York College of Pennsylvania, shares practical insights on where to start when it comes to data, understanding metrics, and using data to tell compelling stories.

with
Jenny Li Fowler
Bonus LIVE Episode - Maya Demishkevich on Elevating Community Colleges with MarketingPlay Button
Marketing + Communications
Bonus LIVE Episode - Maya Demishkevich on Elevating Community Colleges with Marketing

In this special live episode recorded at the 2024 Engage Summit in Raleigh, NC, Dustin chats with Maya about her podcast, "The Hidden Gem".

with
Dustin Ramsdell
Live from Engage Summit: Breaking Silos with Bart CaylorPlay Button
Marketing + Communications
Live from Engage Summit: Breaking Silos with Bart Caylor

Shane is joined live at Engage Summit 2024 by Bart Caylor, President and Founder of Caylor Solutions and host of The Higher Ed Marketer podcast.

with
Shane Baglini
Episode 28: Tripling Leads and Doubling Engagement With First-Party DataPlay Button
Marketing + Communications
Episode 28: Tripling Leads and Doubling Engagement With First-Party Data

About the Episode: If you’re looking at your paid media campaign performance and have a feeling something’s not quite right… trust your gut. That’s Jeff Holeman’s advice, and the same instinct he followed for UF’s Warrington College of Business paid media efforts. After asking questions and working

with
Dayana Kibilds
Bonus LIVE Episode - Shane Baglini on Breaking Silos and Digital Evolution at Muhlenberg CollegePlay Button
Marketing + Communications
Bonus LIVE Episode - Shane Baglini on Breaking Silos and Digital Evolution at Muhlenberg College

In this special live episode recorded at the 2024 Engage Summit in Raleigh, NC, Dustin chats with Shane about his journey into podcasting as well as the importance of cross-campus partnerships.

with
Dustin Ramsdell
Bonus - Innovative Marketing from Engage Summit 2024Play Button
Marketing + Communications
Bonus - Innovative Marketing from Engage Summit 2024

Live from Engage Summit 2024, Allison sits down with Louis Miller, partner at Electric Kite, to discuss innovative strategies for higher ed marketing.

with
Allison Turcio
Ep. 55: Behind the Screens: J-S Stansel on Social in Higher EdPlay Button
Marketing + Communications
Ep. 55: Behind the Screens: J-S Stansel on Social in Higher Ed

About the Episode: In this episode, host Jaime Hunt sits down with J-S. Stansel, founder of Saturn 9 Media and former social media manager at the University of Central Arkansas.

with
Jon-Stephen Stansel
Episode #10: From Data to Advocacy: Shaping the Future of Community Colleges NationwidePlay Button
Marketing + Communications
Episode #10: From Data to Advocacy: Shaping the Future of Community Colleges Nationwide

About the Episode: In this enlightening episode, we welcome Dr. Martha Parham, the Senior VP of Public Relations for the American Association of Community Colleges (AACC), to discuss the pivotal role community colleges play in the higher education landscape.

with
Maya Demischkevich
Ep. 17: Managing an Executive ChannelPlay Button
Marketing + Communications
Ep. 17: Managing an Executive Channel

About the Episode: Teddi Tostanoski talks about the unique challenges and rewards of managing executive social media channels, and how she collaborates with CSU President Amy Parsons to create an authentic and impactful online presence.

with
Jenny Li Fowler

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