Jenny Li Fowler sits down with Maree Jones, Director of Social Media Strategy at the University of Alabama at Birmingham, to dive into a topic that's all too familiar for social pros — burnout.
Jaime Hunt welcomes Adam Stoltz for a candid conversation on one of higher ed’s toughest challenges: marketing academic programs in a decentralized, siloed environments.
Safaniya Stevenson sits down with Anna McBrayer, Director of Marketing and Communications at Fort Lewis College, to unpack one of the most innovative strategic plan rollouts we’ve seen in higher ed.
Erin Supinka, Associate Director of Digital Engagement at Dartmouth College, shares the behind-the-scenes story of how she scaled Dartmouth’s social media team from a party of one to a high-performing team of four.
Jaime Hunt sits down with Kelly Hiller, Chief Marketing Officer at Purdue University, to explore a revolutionary idea: integrating soft skills into performance management.
Safaniya Stevenson sits down with Ben Hayes and Maria Di Mario from Hubbub Labs to dive deep into a rising topic in higher education content marketing: employee advocacy.
Jenny Li Fowler sits down with Jon-Stephen Stansel — seasoned social media strategist and author of The 10 Principles of Effective Social Media Marketing.
Jaime Hunt sits down with Jen Brock, Vice President for Marketing and Communications at Mount Holyoke College.
Safaniya Stevenson sits down with Jana Hanson of the American Indian Higher Education Consortium (AIHEC) and Kata Traxler from Student Ready Strategies to explore how tribal colleges model culturally rooted, community-centered student support.
We’re closing out the 2025 Enrollify Hall of Fame series with a powerful and personal voice — Harrison Campbell, better known as Soup.
Today we’re celebrating John Azoni, founder of UNVEILD, whose student-centered video systems are helping colleges tell better stories, consistently.
Jenny Li Fowler sits down with Rochelle Reed, Social Media Manager at James Madison University (JMU), to unpack how Instagram Stories evolved from an overlooked feature into a strategic powerhouse for campus engagement
Jaime Hunt sits down with Meaghan Milliorn, Senior Director of Web Strategy and Operations at the University of Arkansas at Little Rock, to unpack the web redesign process that earned national recognition.
Amanda Ferrill reveals how Temple University turned platform uncertainty into opportunity by marrying keyword research with vertical video content on YouTube Shorts.
Jenny Li Fowler sits down with Matt Gerrish from Quid to uncover how the Rival IQ + Quid 2024 Higher Education Social Media Engagement Report comes to life.
Jaime Hunt sits down with Tamalyn Powell, SVP of Higher Education at BVK, to discuss the groundbreaking national campaign Proud Sponsor of America at Its Best.
Safaniya is joined by Michaela Taylor, Senior Social Media Strategist at the University of South Carolina—home of Rival IQ’s back-to-back social media champs.
Jenny Li Fowler sits down with Emma Dorman, the first-ever social media manager at the University of Montana, to explore what it takes to build a university’s digital personality from the ground up.
Jaime Hunt sits down with Joseph Brennan, Vice President for Communications and Marketing at Montclair State University, for a raw and riveting conversation on what it really means to counsel a university president.
Nash Dunn and Allie Bluhm-Whitley share how NC State’s College of Humanities and Social Sciences transformed a single keynote into a year-long initiative that engages students, alumni, donors, and faculty across multiple touchpoints.
Jaime Hunt sits down with Jenny Li Fowler, Director of Social Media Strategy at MIT and host of Confessions of a Higher Ed Social Media Manager, for an unfiltered exchange of the most pressing—and provocative—issues in higher ed marketing.
With comprehensive strategies and real-world applications, this guide is your roadmap through the complexities of 2024’s educational landscape.
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