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May 22, 2024
Episode 6: Unifying Marketing and Enrollment from the Cabinet

Unifying Marketing And Enrollment From The Cabinet

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About the Episode

About the Episode: In this episode of Breaking Silos, we sit down with Kin Sejpal, Vice President for Marketing and Communications, and Kevin Dyerly, Vice President for Enrollment at the University of Redlands, to uncover the story behind breaking silos at the cabinet level. Dive deep into their journey of unifying marketing and enrollment efforts to foster greater collaboration and enhance the university’s strategic goals. Discover their vision, the challenges they conquered, and the triumphs they celebrated as they worked towards a unified objective. From personal anecdotes to strategic insights, Kin and Kevin share how their collaboration not only improved enrollment metrics but also set a precedent for teamwork and innovation across campus.

About the Show:  We hear it every day across campuses: “We need to be working more collaboratively.” The higher education industry is notoriously siloed, with colleagues struggling to connect, duplicating services or having disjointed messaging.

Breaking Silos aims to showcase the remarkable work of marketing professionals and their non-marketing colleagues from different departments across campus, who come together to achieve common goals, implement new initiatives, enhance the student experience, and foster better collaboration among teams.

Each episode features a marketer and their non-marketing colleague to talk about their partnership. This unique format will inspire marketers to try new things and connect with colleagues in new ways, while also allowing non-marketing professionals an inside look at some of the most collaborative projects in higher education marketing.

Connect With Our Host:
Shane Baglini

About The Enrollify Podcast Network: Breaking Silos is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Some of our favorites include Visionary Voices: The College President’s Playbook and The Application with Allison Turcio.

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at

Connect with Us at the Engage Summit: Exciting news —  Maya will be at the 2024 Engage Summit in Raleigh, NC, on June 25 and 26, and we’d love to meet you there! Sessions will focus on cutting-edge AI applications that are reshaping student outreach, enhancing staff productivity, and offering deep insights into ROI.

Use the discount code Enrollify50 at checkout, and you can register for just $200!

Learn more and register at — we can’t wait to see you there!

People in this episode


Shane Baglini is the Senior Director of Marketing at Muhlenberg College and the host of Breaking Silos.


Kin Sejpal

Kinnari “Kin” Sejpal is the Vice President of Marketing and Communications/Chief Marketing Officer at University of Redlands where she oversees brand management, enrollment marketing, and communications and digital teams.

Kevin Dyerly

Kevin Dyerly, a double alumnus of the University of Redlands, brings 24 years of experience in the enrollment management space and serves as Vice President of Enrollment. He’s led enrollment efforts at the University of Redlands since 2012 and, prior to that, Whitman College where he served as director of admissions. Kevin was appointed as the Vice President of Finance and CFO at University of Redlands in July 2020 and served in that role for three years where he helped lead the institution through and out of the Covid-19 pandemic. Kevin began his career in Admissions at Redlands before his seven-year stint at Whitman. He received his bachelor’s degree in business administration in 2000 and his MBA in 2004 from the University of Redlands. Kevin has been active in leadership of professional organizations during his career. He served as president on the executive board of the Pacific Northwest Association of College Admission Counselors and on advisory boards or committees for the Western and National Associations for College Admissions Counseling and the College Board

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