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Directly From The Enrollify Team: Must Hear Higher Ed Pulse Episodes
Shelby Moquin
Leadership
Directly From The Enrollify Team: Must Hear Higher Ed Pulse Episodes

To celebrate over 100K downloads for Higher Ed Pulse, the Enrollify team is sharing our top 5 episodes - a curated selection of conversations that we just really love.

Is Your Institution Ready to Lead the Way in Ethical AI Practices?
Erin Fields
AI
Is Your Institution Ready to Lead the Way in Ethical AI Practices?

As AI becomes more integrated into higher education, ensuring its ethical use is a crucial responsibility for professionals in marketing, admissions, and enrollment management. Dr. Obi Ogbanufe from the University of North Texas highlights the importance of understanding AI's ethical implications, fostering AI literacy, asking key ethical questions, and developing a robust AI code of ethics. By taking proactive steps to address potential ethical issues, higher education professionals can ensure that AI is used responsibly, safeguarding the interests of both institutions and their communities.

Enrollment Strategies for the Modern Campus: 3 Main Takeaways
Shelby Moquin
Enrollment Marketing
Enrollment Strategies for the Modern Campus: 3 Main Takeaways

Discover innovative strategies to skyrocket enrollment and student success from top higher education experts Dr. Ray Lutzky, Daniella Nordin, and Allison Turcio.

Feeling Invisible in a Digital World: The Secret Social Media Strategy No One Is Talking About
Erin Fields
Social Media Management
Feeling Invisible in a Digital World: The Secret Social Media Strategy No One Is Talking About

This blog post shares insights from Dr. J.C. Bonilla’s Engage Summit session, emphasizing a shift from social graphs to interest graphs on platforms like TikTok. This change allows smaller universities to compete by creating content that resonates with user interests. The key takeaway is to focus on data-driven, trend-aligned content to boost engagement and achieve social media success in higher education marketing.

Transforming Enrollment Strategies: Insights from the Engage Summit Session on Tech, Brand, and Student Recruitment
Erin Fields
Leadership
Transforming Enrollment Strategies: Insights from the Engage Summit Session on Tech, Brand, and Student Recruitment

The Engage Summit, hosted by Element451, brought together higher education professionals to explore the latest strategies in student recruitment and retention. A key session focused on leveraging technology, such as Element451's Bolt AI Assistants, data-driven strategies, and authentic branding to enhance student engagement and streamline enrollment processes. Experts emphasized the importance of clear communication about financial aid, the impact of employee satisfaction on student experiences, and fostering cross-departmental collaboration. These insights provide actionable strategies for institutions to navigate today's educational landscape effectively.

Accountability, Innovation, & Realworld Outcomes: Engage Summit Highlights
Erin Fields
Leadership
Accountability, Innovation, & Realworld Outcomes: Engage Summit Highlights

Higher education is evolving, requiring more accountability, innovative funding, and alignment with career outcomes. At the Engage Summit, leaders discussed using AI for innovation, building trust through accountability, and emphasizing job placement. They stressed the importance of clear value propositions and retention strategies to meet demographic challenges. These insights help higher ed marketers enhance student engagement and improve enrollment and retention.

Empowering Campus Voices: Top 3 Influencer Marketing Lessons from Enrollify's Webinar
Erin Fields
Higher Ed Marketing & Communications
Empowering Campus Voices: Top 3 Influencer Marketing Lessons from Enrollify's Webinar

Enrollify's webinar, "Empowering Campus Voices: Top 3 Influencer Marketing Lessons," featured experts Dayana Kibilds, Jenny Li Fowler, and Maya Demishkevich. They shared strategies for leveraging authentic student voices, engaging faculty and staff as influencers, and implementing structured ambassador programs. These actionable insights emphasize authenticity, collaboration, and strategic planning to enhance institutional reach and foster deeper engagement with prospective students.

There's a GPT for That – 3 Key Takeaways from the Engage Summit
Erin Fields
AI
There's a GPT for That – 3 Key Takeaways from the Engage Summit

Discover how AI, specifically ChatGPT, can streamline higher education marketing by creating content under pressure, personalizing communication, and boosting productivity from Allison Turcio and Shane Baglioni's Engage Session, "There's a GPT For That."

Celebrating 5 Years of Enrollify: 5 of Our Favorite Podcast Episodes
Erin Fields
Podcast
Celebrating 5 Years of Enrollify: 5 of Our Favorite Podcast Episodes

Enrollify is celebrating its 5th anniversary, reflecting on an incredible journey supported by its audience. To commemorate this milestone, Enrollify is highlighting some of its most impactful podcast episodes that have provided valuable insights and unforgettable moments. These episodes cover topics such as crafting effective email campaigns, navigating the challenges of artificial intelligence in marketing, offering practical advice for social media managers, addressing common marketing pitfalls, and emphasizing the importance of employee engagement in higher education. These discussions have been crucial to Enrollify's success over the years.

The Power of Questions: Fostering Collaboration and Growth in Leadership
Shelby Moquin
Leadership
The Power of Questions: Fostering Collaboration and Growth in Leadership

Effective leadership hinges on asking the right questions. By inviting input, fostering collaboration, and focusing on the growth and well-being of your team, you can create a positive and productive work environment. Here are some powerful questions every leader should consider incorporating into their daily interactions with their team.

"Lessons in Leadership" — Fast-Track Your Leadership Journey
Shelby Moquin
Leadership
"Lessons in Leadership" — Fast-Track Your Leadership Journey

In the fast-paced world of higher education, effective leadership is more crucial than ever. "Lessons in Leadership", led by Dr. Carrie Phillips, is a new course designed to elevate your professional trajectory. Whether you're an aspiring leader or a seasoned professional looking to refine your skills, this course offers a comprehensive roadmap to success.

AI and Data: Your Content Marketing Superpowers – 4 Key Takeaways from the Engage Summit
Erin Fields
Content Strategy
AI and Data: Your Content Marketing Superpowers – 4 Key Takeaways from the Engage Summit

From the 2024 Engage Summit: Generative AI and data can significantly enhance content marketing in higher education by streamlining creation, optimizing distribution, and enabling continuous improvement across all marketing efforts.

Celebrating 'Talking Tactics': Best Episodes for Maximizing Engagement
Shelby Moquin
Higher Ed Marketing & Communications
Celebrating 'Talking Tactics': Best Episodes for Maximizing Engagement

As we celebrate the one-year anniversary of Talking Tactics, we’re thrilled to highlight episodes that have driven outstanding engagement. Over the past year, Talking Tactics has become a go-to resource for higher education marketers, offering practical advice and actionable strategies. Today, we’re shining a spotlight on episodes that have maximized engagement in marketing strategies. These episodes didn’t just capture your attention — they inspired you to connect more deeply with your audiences.

Celebrating 'Talking Tactics': Enhancing Your Institution’s Reputation
Shelby Moquin
Brand Development
Celebrating 'Talking Tactics': Enhancing Your Institution’s Reputation

As we celebrate the first anniversary of "Talking Tactics," we are excited to reflect on the impactful strategies our guests have shared over the past year. Hosted by Dayana Kibilds, Vice President of Strategy at Ologie, this podcast has become an essential resource for higher education professionals.

Celebrating 'Talking Tactics': Top Higher Education Marketing Strategies to Boost Your Reach 🎉
Shelby Moquin
Enrollment Marketing
Celebrating 'Talking Tactics': Top Higher Education Marketing Strategies to Boost Your Reach 🎉

Discover top tactics from “Talking Tactics” to enhance your higher education marketing reach. Learn how to leverage interns, student stories, and Reddit.

Harness the Power of Digital Evolution: Thrive with Gen Z Engagement
Shelby Moquin
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Harness the Power of Digital Evolution: Thrive with Gen Z Engagement

Join your favorite Enrollify hosts for a dynamic exploration of the ever-changing digital landscape and discover how to effectively adapt and excel in your digital strategies. Our expert panel is set to dive deep into the pressing questions that are shaping how we connect with Gen Z. Engagi

Enrollify Takes the Stage at 2024 Engage Summit
Sirley Carballo
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Enrollify Takes the Stage at 2024 Engage Summit

We're beyond excited to announce that a stellar lineup of Enrollify's own will be presenting at this year's Engage Summit, happening June 25-26 in Raleigh, NC. This year, under the "AI Got You" theme, our creators are set to bridge the vast expanse between AI's potential and its practical applicati

Guide to Graduate Marketing in 2024
Sirley Carballo
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Guide to Graduate Marketing in 2024

Today, the challenge of effectively engaging, supporting, and retaining graduate students has taken on new dimensions. Enrollify's latest release, "Guide to Graduate Marketing in 2024," created in partnership with Element451, offers a rich, insightful blueprint for navigating this complex terrain.

Introducing Higher Ed's AI Assistants
Sirley Carballo
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Introducing Higher Ed's AI Assistants

In the ever-evolving landscape of higher education, the integration of artificial intelligence (AI) is not just a futuristic idea—it's a present-day necessity. With the pace of technological advancements, AI is poised to address some of the most pressing challenges in the sector, transforming the e

Engage Summit 2024: Deep Dive into AI in Higher Ed
Sirley Carballo
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Engage Summit 2024: Deep Dive into AI in Higher Ed

Join us this June 25-26 in Raleigh, NC, for the 2024 Engage Summit — the perfect place for educators, administrators, and technology enthusiasts to explore the integration of AI into higher education. This isn't just about theory; it's about practical, actionable strategies that you can start

Elevating Student Engagement: A New Model for Blending Marketing with Care
Sirley Carballo
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Elevating Student Engagement: A New Model for Blending Marketing with Care

In the dynamic world of higher education, Devin Purgason,Executive Director of Marketing & Student Care, stands out as a pioneer at Forsyth Technical Community College, blending the realms of marketing and student care into a cohesive strategy aimed at enhancing student success. His recen

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