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September 16, 2025
Bonus: The Admissions Travel Season Playbook — Part 2

The Admissions Travel Season Playbook — Part 2

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About the Episode

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About the Episode:

In this episode of The Admissions Travel Season Playbook, host Allison Turcio tackles the crucial moment that determines whether your travel season efforts pay off: the follow-up. A great high school visit or college fair conversation is only the beginning. Without timely, relevant, and personalized follow-up, your chances of turning interest into applications drop fast.

Allison shares four actionable ways admissions counselors can use AI to make their follow-up faster, smarter, and more human:

Key Takeaways

  • Build segmented follow-up sequences: Move beyond the one-and-done thank-you email by creating multi-touch mini-series that keep momentum alive.

  • Leverage visit notes for personalization: Turn your student interaction notes into customized messages with the help of AI prompts.

  • Record short, authentic videos: Stand out by sending 20–30 second videos with AI-drafted scripts that capture your personality.

  • Re-engage non-applicants: Craft warm, non-pushy nudges tailored to students who showed interest but haven’t yet applied.

Each strategy comes with practical AI prompt ideas you can plug directly into your workflow, whether you’re working inside your CRM or personalizing outreach one-on-one.

Connect With Our Host:

Allison Turcio

https://www.linkedin.com/in/allisonturcio/

https://twitter.com/allisonturcio

About The Enrollify Podcast Network: The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows, too!  

Some of our favorites include Mission Admissions.

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.

People in this episode

Host

Allison Turcio, Ed.D., is Assistant Vice President for Enrollment and Marketing at Siena College and host of The Application.

Interviewee

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