The AI Workforce for Higher Ed is Here |

Talk to a Bolt Agent
EP
152
April 20, 2023
Ep. 152: What if Colleges Recruited Creators Like They Do Athletes? Higher Education Content Marketing 3.0

What if Colleges Recruited Creators Like They Do Athletes? Higher Education Content Marketing 3.0

Or listen on:

About the Episode

Looking for insights on how higher education can better leverage their students as content creators? Look no further than this podcast episode featuring Dan Sanchez, the Director of Inbound Marketing at Element451.

In Episode 152 of The Enrollify Podcast, Zach and Dan discuss the evolution of content marketing and how it applies to the world of higher education. He shares strategies for schools to maximize their students' potential as creators and even speculates on what might happen if colleges started recruiting creators like they do athletes.

But the conversation doesn't stop there. Dan also dives into the future of content marketing and how generative AI will revolutionize the industry. This is a must-listen for enrollment managers and anyone in the higher education space looking to stay ahead of the curve.

Whether you're a seasoned marketer or just getting started, this podcast is packed with valuable insights and actionable takeaways. Don't miss out on the chance to learn from Dan's expertise and stay ahead of the competition.

 

About the Enrollify Podcast Network 

The Enrollify Podcast is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. 

Our shows feature a selection of the industry’s best as your hosts. Learn from Jaime Hunt, Allison Turcio, Corynn Myers, Dustin Ramsdell, Terry Flannery, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! 

People in this episode

Host

Zach is the Founder of Enrollify. He thoroughly enjoys building new brands, developing and executing content marketing strategies, and hosting podcasts. When he's not working on Enrollify, he enjoys discussing life's quandaries over coffee (or a good bourbon) with friends, building Sponstayneous (his travel brand side hustle), trying out new HIIT workouts, and adventuring across the globe with his wife!

Interviewee

Dan Sanchez

Dan Sanchez is obsessed with teaching marketers how to build an audience. He's also the current Inbound Marketing Director for Element451, a children's book author, blogger, and podcaster that you can find on danchez.com.

Other episodes

Pulse Check: Your Guide to Engage Summit 2026Play Button
Pulse Check: Your Guide to Engage Summit 2026

Engage emcees Brendan Henkel, AVP of Solutions Engineering at Element451, and Cecily Street, VP of People at Element451, sit down to preview what's in store for this year's conference in Charlotte.

Ep. 68: Higher Ed Conferences: What You Should Know Before You GoPlay Button
Ep. 68: Higher Ed Conferences: What You Should Know Before You Go

Jenny Li Fowler welcomes back Dr. Josie Ahlquist, higher education consultant, researcher, and longtime conference enthusiast, for a practical conversation about making the most of professional conferences.

Ep. 106: How to Write an RFP That Actually WorksPlay Button
Ep. 106: How to Write an RFP That Actually Works

Jaime Hunt sits down with Louis Miller to demystify the RFP process and share practical advice for higher education marketers navigating agency partnerships, procurement requirements, and major marketing investments.

Episode #333: How AI Is Reshaping Course Design and AssessmentPlay Button
Episode #333: How AI Is Reshaping Course Design and Assessment

Dustin speaks with Auryan Ratliff of Arizona State University about how AI—especially agentic AI—is transforming course design, assessment, and the broader student experience.

Episode 17: How to Buy AI in 2026Play Button
Episode 17: How to Buy AI in 2026

JC is joined by Element451 Chief Revenue Officer Trey Boyer and VP of Customer Strategy & Technology Kelly Sinacola to discuss the complexities of buying AI in higher education.

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people