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Higher Ed Pulse
Ep. 165: The Future of Marketing Leadership in Higher Ed
EP
165
August 31, 2023
Ep. 165: The Future of Marketing Leadership in Higher Ed

The Future of Marketing Leadership in Higher Ed

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About the Episode

In this episode, Zach sits down with Gil Rogers, founder of GR7 Marketing, a higher ed consultancy, to discuss how leaders in higher education marketing can best prepare themselves and their teams for the future of attracting, engaging, and delighting the next generations of students. 

In this dynamic conversation, discover what Gil thinks about:

  • The future of marketing leadership in higher ed 
  • The benefits of fractional teams vs. agencies 
  • The rise of higher ed marketing influencers (as a talent acquisition play)
  • His hottest takes on marketing and enrollment strategies right now

You can connect with Gil on LinkedIn! 

 

This Episode is Brought to You By Our Friends at Ologie

In higher education, it’s almost impossible to truly stand out. Ologie gets it. As a branding and marketing agency that focuses on education, they understand that what makes you authentic, is also what makes you distinct. 

Ologie offers award-winning creative, smart strategy, innovative thinking, and expert digital marketing. Most of all, they’ll help you connect with your audiences, bring your stakeholders together, and achieve the results that matter most to you.

Want to find out more about how you can build a compelling brand or campaign? Visit ologie.com.

 

About the Enrollify Podcast Network 

The Enrollify Podcast is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. 

Our shows feature a selection of the industry’s best as your hosts. Learn from Jaime Hunt, Allison Turcio, Corynn Myers, Dustin Ramsdell, Terry Flannery, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! 

People in this episode

Host

Zach Busekrus

Zach is the Founder of Enrollify. He thoroughly enjoys building new brands, developing and executing content marketing strategies, and hosting podcasts. When he's not working on Enrollify, he enjoys discussing life's quandaries over coffee (or a good bourbon) with friends, building Sponstayneous (his travel brand side hustle), trying out new HIIT workouts, and adventuring across the globe with his wife!

Interviewee

Gil Rogers

Gil is the Founder of GR7 Marketing — a B2B Marketing for Education Innovators consultancy and service provider. Gil's entire career has been drawn to cutting-edge technologies and how they may support student success; from recruitment and marketing to retention and persistence (and beyond!). He started GR7 Marketing to help amazing entrepreneurs and business leaders, with services and software that he believes in, better tell their story to the educational institutions they seek to serve.

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