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The Higher Ed Geek
Chris Marshall On Creating Meaningful Alumni Engagement - Re-Broadcast
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Chris Marshall On Creating Meaningful Alumni Engagement - Re-Broadcast

Chris Marshall On Creating Meaningful Alumni Engagement - Re-Broadcast

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About the Episode

Join us this  summer as we re-visit some of the best episodes of the first half of 2023. This week, we are re-visiting an episode with Chris Marshall - Founder and CRO of Chris Marshall Advancement Consulting (SMAC).

We’re pleased to welcome Chris Marshall to the show this week. Chris is the Founder and CEO of Chris Marshall Advancement Consulting (CMAC). Chris shares his unique story of getting into this field of work, and incredible perspectives for why this work is crucial for institutions to do well, both for themselves and their students.

This episode is brought to you by our friends at DD Agency:

DD Agency is a higher ed-specific marketing technology agency that has conducted countless SEO Audits for colleges and universities across the country.

In these audits, they detail where you currently rank, what you could be ranking for, exactly how copy should be tweaked on website pages, and much more.

If this sounds like something you could benefit from, give those folks a ping and be sure to mention that Enrollify sent you to claim a 10% discount on any of their SEO offerings.

Head on over to enrollify.org/ddaseo, or simply follow the link in the show notes below…that will guarantee you get a 10% discount off of your audit.

About the Enrollify Podcast Network:

The Application is a part of the Enrollify Podcast Network.  If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Jeremy Tiers, Zach Busekrus, Jaime Hunt, Allison Turcio, Jamie Gleason and many more.

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours!

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People in this episode

Host

Dustin Ramsdell

Dustin Ramsdell is a leading content creator and influencer in the Higher EdTech space, and the host of Higher Ed Geek.

Interviewee

Chris Marshall

Chris Marshall is a senior higher education advancement professional with 20 years of alumni engagement and fundraising experience. He spent twelve years leading alumni engagement programs at two top-ranked national research universities – Lehigh University and Cornell University. Chris has five years of experience serving as an alumni relations consultant at one of the top philanthropic consulting practices in the United States - Grenzebach Glier and Associates (GG+A) where he served as Senior Vice President and Managing Director. While at GG+A, Chris led the Alumni Relations practice area and served as a consultant to over 100 clients around the world.

Other episodes

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Episode 127: Higher Ed's Hero CyclePlay Button
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Jenny Li Fowler

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