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21
November 27, 2019
Episode 21: From ABC News Anchor to Higher Ed Marketer - An Interview with Emily Evans from Notre Dame | The Enrollify Podcast

From ABC News Anchor to Higher Ed Marketer - An Interview with Emily Evans from Notre Dame

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About the Episode

Emily has always loved telling stories.  After graduating with a degree in journalism from the University of Ohio, she got a job as a reporter at the local ABC in South Bend, Indiana.  After years of finding, crafting, and sharing local news stories with audiences in Indiana's third largest city, Emily desired to tell a new kind of story - one that could have more of a direct impact on her community.  In May of this year, Emily took a job at Notre Dame as the Assistant Director of New Media to tell student stories in an attempt to attract new students to the university.  Tune in as she tells the story about her transition from television to enrollment marketing, how Notre Dame engages with prospective students on social media, and how to empower existing students to become brand ambassadors for your institution.

People in this episode

Host

Seth Odell is Founder and CEO of Kanahoma, the fastest growing digital marketing agency in higher education, and host of The Higher Ed Pulse.

Mallory Willsea is a strategist and consultant working at the intersection of higher education.

Interviewee

Emily Evans

Emily is the Assistant Director of New Media, Enrollment Division at University of Notre Dame. She's a dynamic storyteller with a passion for communicating information in a compelling and influential way. Leveraging her background as new anchor and journalist, Emily aims to inspire deeper thought and action by persuasively delivering a message to a target audience.

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