The AI Workforce for Higher Ed is Here |

Talk to a Bolt Agent
EP
4
May 10, 2019
Episode 4: The Common SEO Challenges that Enrollment Marketers Face - and How to Overcome Them | The Enrollify Podcast

The Common SEO Challenges that Enrollment Marketers Face - and How to Overcome Them

Or listen on:

About the Episode

Your website can be a powerful tool in your effort to generate new prospects, but only if you are thinking about your digital presence from the perspective of the user (which just happens to be what search engines are doing too). This episode is a conversation with Patrick Eng, the resident SEO expert at DD, about the common SEO challenges that enrollment marketers face, and how to overcome these challenges.

People in this episode

Host

Seth Odell is Founder and CEO of Kanahoma, the fastest growing digital marketing agency in higher education, and host of The Higher Ed Pulse.

Mallory Willsea is a strategist and consultant working at the intersection of higher education.

Interviewee

Patrick Eng

Patrick was the Head of Marketing Technology (and resident SEO expert) at DD — an enrollment marketing technology agency that partners with undergraduate and graduate institutions to help them recruit new students online.

Other episodes

AMA Mini Series: Retention as a Marketer’s JobPlay Button
AMA Mini Series: Retention as a Marketer’s Job

In this special bonus episode from the AMA Mini-Series, hosted by Allison Turcio, she dives into one of the most pressing—and often overlooked—topics in higher education: retention.

Ep. 34: Guidelines Over Policies: Smarter AI Adoption in Higher EdPlay Button
Ep. 34: Guidelines Over Policies: Smarter AI Adoption in Higher Ed

In this episode, Brian talks with Rob McDole, Director for the Center of Teaching and Learning at Cedarville University, about how AI is transforming the way higher education teaches and learns.

Pulse Check: Building the Modern Campus - A Higher-Ed Project Management Playbook Part 1Play Button
Pulse Check: Building the Modern Campus - A Higher-Ed Project Management Playbook Part 1

Jake Tolman, CEO of MainForm Consulting, kicks off a four-part pulse check series from Enrollify with guest John Connolly of PMO Delivery Partners.

Episode #308: Building the Future of Degree Management with Student-Centered DesignPlay Button
Episode #308: Building the Future of Degree Management with Student-Centered Design

In this episode, Dustin chats with Sabih Bin Wasi, Founder and CEO of Stellic, about rethinking course registration, degree planning, and the broader student experience.

Ep. 77: Managing Conversations With Your School’s President And The Board Of TrusteesPlay Button
Ep. 77: Managing Conversations With Your School’s President And The Board Of Trustees

Jeremy Tiers interviews Amanda Craddock, Vice President for Enrollment Management at Coastal Carolina University.

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people