The AI Workforce for Higher Ed is Here |

Talk to a Bolt Agent
EP
9
August 7, 2019
Episode 9: Tips and Tricks for Planning and Running a Successful Graduate Student Recruitment Event | The Enrollify Podcast

Tips and Tricks for Planning and Running a Successful Graduate Student Recruitment Event

Or listen on:

About the Episode

One of the most effective ways to increase applications is to get prospective students onto campus. On average, graduate schools find that 50% of prospects that attend an on-campus recruitment event wind-up applying to one of their programs! But how do you plan an effective recruitment event? What promotions should you run leading up to the event? And how do you ensure a positive, educational experience for prospects at the event? On today's episode, Ashton Brown, the Assistant Director of Admissions at Texas Woman's University, shares tips and tricks for planning and running a successful graduate student recruitment event.

People in this episode

Host

Seth Odell is Founder and CEO of Kanahoma, the fastest growing digital marketing agency in higher education, and host of The Higher Ed Pulse.

Mallory Willsea is a strategist and consultant working at the intersection of higher education.

Interviewee

Ashton Brown

Ashton Brown is the Assistant Director of Admissions at Texas Woman’s University. Ashton wears many hats at TWU, and a few of her responsibilities include: visiting with prospective students at the various stages of the graduate search cycle, planning and executing marketing and recruitment events, and traveling year-round across the state of Texas to find the best prospects for TWU’s programs.

Other episodes

Ep. 51: Why Higher Ed Must Adopt AI at Scale Before the Tech Passes Them ByPlay Button
Ep. 51: Why Higher Ed Must Adopt AI at Scale Before the Tech Passes Them By

Brian is joined by Josh Riedy, Executive Director of the Institute of Applied AI at Minnesota State University Moorhead, to explore what meaningful AI adoption looks like across higher education.

Episode #340: Creating Transparent Learning Experiences with AIPlay Button
Episode #340: Creating Transparent Learning Experiences with AI

For this week's episode, Dustin speaks with Jenny Maxwell of Superhuman about the evolving relationship between AI and academic integrity in higher education. They explore how institutions can move beyond viewing AI as a threat and instead embrace more transparent, collaborative approaches that help students learn with AI while maintaining trust, accountability, and meaningful assessment practices.

Episode 23: OpenAI’s Cyber Incident and the Rise of Open Weight ModelsPlay Button
Episode 23: OpenAI’s Cyber Incident and the Rise of Open Weight Models

JC unpacks two headline-making AI stories every campus and institution needs to understand right now.

Episode 101: Why Strategy Should Come Before ToolsPlay Button
Episode 101: Why Strategy Should Come Before Tools

Artificial intelligence is changing how higher education teams work, but successful AI adoption is about much more than choosing the right tools.

Episode 127: Higher Ed's Hero CyclePlay Button
Episode 127: Higher Ed's Hero Cycle

Mallory hosts Higher Ed Pulse with guest Jenn Hayes, Associate Dean for Marketing & Communications at Cardozo School of Law in New York, to discuss higher ed’s recurring “hero” cycle: hiring passionate leaders to rebuild broken systems, celebrating visible wins, and then losing them to burnout.

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people