The AI Workforce for Higher Ed is Here |

Talk to a Bolt Agent
EP
9
August 7, 2019
Episode 9: Tips and Tricks for Planning and Running a Successful Graduate Student Recruitment Event | The Enrollify Podcast

Tips and Tricks for Planning and Running a Successful Graduate Student Recruitment Event

Or listen on:

About the Episode

One of the most effective ways to increase applications is to get prospective students onto campus. On average, graduate schools find that 50% of prospects that attend an on-campus recruitment event wind-up applying to one of their programs! But how do you plan an effective recruitment event? What promotions should you run leading up to the event? And how do you ensure a positive, educational experience for prospects at the event? On today's episode, Ashton Brown, the Assistant Director of Admissions at Texas Woman's University, shares tips and tricks for planning and running a successful graduate student recruitment event.

People in this episode

Host

Seth Odell is Founder and CEO of Kanahoma, the fastest growing digital marketing agency in higher education, and host of The Higher Ed Pulse.

Mallory Willsea is a strategist and consultant working at the intersection of higher education.

Interviewee

Ashton Brown

Ashton Brown is the Assistant Director of Admissions at Texas Woman’s University. Ashton wears many hats at TWU, and a few of her responsibilities include: visiting with prospective students at the various stages of the graduate search cycle, planning and executing marketing and recruitment events, and traveling year-round across the state of Texas to find the best prospects for TWU’s programs.

Other episodes

Live from ASU+GSV with Joe ThibaultPlay Button
Live from ASU+GSV with Joe Thibault

Dustin chats with Joseph Thibault of Cursive Technology about the evolving challenge of academic integrity in the age of AI.

Live from ASU+GSV with Sara LeoniPlay Button
Live from ASU+GSV with Sara Leoni

Dustin spoke with Sara Leoni of Ziplines Education about how higher education institutions can stay relevant in a rapidly changing skills landscape.

Ep. 65: How the Comments Became the Main CharacterPlay Button
Ep. 65: How the Comments Became the Main Character

This episode featuring Carissa Estreller explores a powerful shift in higher education content marketing: the rise of the comment section as a strategic asset.

Pulse Check: High School to Higher Ed IV: A Father/Daughter Perspective Part 3Play Button
Pulse Check: High School to Higher Ed IV: A Father/Daughter Perspective Part 3

Emma and Kevin take a field trip into New York City for a sugar rush and some serious higher-ed talk.

Ep. 103: Busting the Myths Around Small Marketing TeamsPlay Button
Ep. 103: Busting the Myths Around Small Marketing Teams

Jaime Hunt talks with Shane Baglini of William & Mary about the myth that marketers from small institutions are less qualified than those at larger universities.

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people