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3
November 15, 2022
The Modern Student Ep. 3: Breaking Down Silos: Why Marketing and IT in Higher Ed Need Each Other to Thrive

Breaking Down Silos: Why Marketing and IT in Higher Ed Need Each Other to Thrive

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About the Episode

On episode 3 of The Modern Student, Zach and Jeff discuss how technology can help you develop a stronger enrollment plan and the value of having unified marketing and IT departments. 

About the Series

The Modern Student is a special podcast series in collaboration with Squiz, exploring how technology is revolutionizing higher ed and engaging students. Squiz is a technology company that is revolutionizing the way higher ed builds digital experiences for its constituents. 

The Modern Student is hosted by Enrollify Founder, Zach Busekrus and Jeff Dillon, a senior consultant at Squiz. This series will explore: 

You can learn more about the incredible work Squiz is doing and explore their client case studies at Squiz.net or connect with Jeff directly via LinkedIn. 

About the Enrollify Podcast Network

The Modern Student is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Jeremy Teirs, Jaime Hunt, Corynn Myers, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! 

People in this episode

Host

Zach is the Founder of Enrollify. He thoroughly enjoys building new brands, developing and executing content marketing strategies, and hosting podcasts. When he's not working on Enrollify, he enjoys discussing life's quandaries over coffee (or a good bourbon) with friends, building Sponstayneous (his travel brand side hustle), trying out new HIIT workouts, and adventuring across the globe with his wife!

Jeff Dillon is a senior consultant at Squiz - a technology company that is revolutionizing the way higher ed builds digital experiences for its constituents. With over 21 years of higher ed experiences working on the tech side, Jeff is a proven leader in managing dynamic and complex IT organizations, and driving business transformation. He is continually striving to use agile principles to enhance project and business processes and has a passion for leveraging teams of developers to optimize User Experience with the core principles of Universal Design and Accessibility. Jeff is a frequent speaker and presenter at Higher Education technology conferences and welcomes the opportunity to collaborate with other schools to improve the quality and speed to deliver student centered services.

Interviewee

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