The AI Workforce for Higher Ed is Here |
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I'm doing a podcast, but not like the typical fluffy marketing podcast (I really don't like fluff). We're going to mix together higher ed secrets, marketing best practices, and consumer data to create action items you can do and use today. This podcast is for doers in higher ed marketing communications.
Corynn is the Director of Brand Strategy at Simpson Scarborough where she provides strategic oversight on the development of higher education brand platforms, messaging architecture, and content strategies. Previously, Corynn created multi-channel content strategies for national brands at Convince and Convert and oversaw digital strategy at the University of Michigan as the Associate Director of Marketing. When she’s not working, Corynn enjoys browsing Antique shops with her husband, coaching her daughter’s softball team, and building Magnatile masterpieces with her son.
For this week's episode, Dustin speaks with Jenny Maxwell of Superhuman about the evolving relationship between AI and academic integrity in higher education. They explore how institutions can move beyond viewing AI as a threat and instead embrace more transparent, collaborative approaches that help students learn with AI while maintaining trust, accountability, and meaningful assessment practices.
JC unpacks two headline-making AI stories every campus and institution needs to understand right now.
Artificial intelligence is changing how higher education teams work, but successful AI adoption is about much more than choosing the right tools.
Mallory hosts Higher Ed Pulse with guest Jenn Hayes, Associate Dean for Marketing & Communications at Cardozo School of Law in New York, to discuss higher ed’s recurring “hero” cycle: hiring passionate leaders to rebuild broken systems, celebrating visible wins, and then losing them to burnout.
Jenny Li Fowler welcomes Jessica VanderKolk, a Public Communications Specialist at East Carolina University. The conversation centers on ECU’s innovative communications department structure, which utilizes a liaison model. Rather than being siloed in a central office, communicators are embedded directly within the colleges they cover.
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