Introducing Confessions of a Higher Ed Social Media Manager

Or listen on:

Read transcript

About the Episode

Welcome to Confessions of a Higher Education Social Media Manager, hosted by Callie Goodwin, where we delve into the world of higher education social media through the eyes of the people behind the screens.

Join us as we explore the ups, downs, and everything in between when managing the online presence of colleges and universities.

From navigating the latest social media trends to dealing with crisis management, we'll hear first-hand accounts of what it's really like to be a higher education social media manager. We’ll sit down with masterminds behind some of the most innovative and engaging social media campaigns in the field and hear their behind-the-screen stories, best practices, and insider tips.

Whether you’re a seasoned pro or just starting out, sit back, grab your headphones, and get ready for some candid confessions and valuable insights into the world of higher ed social media.

People in this episode

Host

Callie Goodwin

Callie Goodwin is the Digital Marketing Manager for Columbia International University, a small, private college in South Carolina, and has spent 6 years working in higher Ed social. Callie is a certified Social Media Strategist by the National Institute for Social Media and serves on the Institute’s advisory board.

Interviewee

No items found.

Other episodes

Pulse Check: The Human Side: Managing Fear, Change, and Skepticism When It Comes To AI - Part 4

Technology + Data

All Episodes

Pulse Check: The Human Side: Managing Fear, Change, and Skepticism When It Comes To AI - Part 4

Carrie Phillips chats with Alice Maxwell to discuss how AI intersects with student-centered work

with

Carrie Phillips

Ep. 38: Nobody Has This Figured Out: How to Learn AI Through Curiosity, Not Perfection

Technology + Data

All Episodes

Ep. 38: Nobody Has This Figured Out: How to Learn AI Through Curiosity, Not Perfection

Rebecca Stapley of Rochester Institute of Technology joins Brian to discuss how embracing AI helped her cut through email clutter, reach new audiences, and work more strategically.

with

Brian Piper

Episode #314: Why Faculty Are Your Secret Marketing Weapon

Technology + Data

All Episodes

Episode #314: Why Faculty Are Your Secret Marketing Weapon

Dustin sits down with Brian Hartnack, Founder and CEO of Archer Education, for a rich conversation about the evolution of digital marketing and enrollment management in higher ed.

with

Dustin Ramsdell