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December 16, 2024
Confessions of a Higher Ed CMO - Balancing Bytes and Bonds: How AI Can Humanize Higher Ed

Confessions of a Higher Ed CMO - Balancing Bytes and Bonds: How AI Can Humanize Higher Ed

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About the Episode

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About the Episode: 

The fear is real: Can AI truly support student engagement, or will it strip away the human touch? For many in higher ed, this question looms large. But the reality is clear—when used right, AI doesn’t replace connection; it enhances it.

What we’ll cover:

- How AI frees up time for personal interactions by automating repetitive tasks.

- Real examples of AI helping identify at-risk students for timely, human-led support.

- Strategies for blending AI with empathy in outreach to keep messages authentic.

- Practical ways to use AI for personalized campaigns without losing your voice.

To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website, or search for Confessions of a Higher Ed CMO in your favorite podcast player.

Connect With Our Host:
Jaime Hunt
https://twitter.com/JaimeHuntIMC

About The Enrollify Podcast Network:
Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Some of our favorites include Talking Tactics and Higher Ed Pulse

Enrollify is produced by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.

Attend the 2025 Engage Summit!

The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education.

Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.

👉🏻 Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st.

People in this episode

Host

Jaime Hunt is the Founder of Solve Higher Ed Marketing, a consulting firm, and is the host of Confessions of a Higher Ed CMO.

Brian Piper is the host of the AI For U podcast, co-author of the second edition of Epic Content Marketing, and the Director of Content Strategy and Assessment at the University of Rochester.

Maya Demishkevich is the Chief Marketing Officer at Carroll Community College and the host of The Hidden Gem.

Dr. JeanCarlo (J.C.) Bonilla is an executive leader in educational technology and artificial intelligence.

Interviewee

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