The AI Workforce for Higher Ed is Here |

Talk to a Bolt Agent
EP
27
October 10, 2023
Ep. 27: Navigating Web Design Feedback: Turning Opinions into Data-Driven Strategies

Navigating Web Design Feedback: Turning Opinions into Data-Driven Strategies

Or listen on:

About the Episode

In the latest episode of The Application podcast, hosted by Allison Turcio, we delve into the art of managing diverse opinions in higher education website design. If you're a higher education marketer seeking to transform the challenge of handling multiple perspectives into a productive endeavor, this episode is a must-listen. Join us as we unravel the secrets of harnessing data-driven strategies to inform your design decisions. Our guest, Lyndsey Hicks, a seasoned marketing professional from the Rochester Institute of Technology, brings a wealth of experience in web design and digital marketing to the table. You don’t want to miss her advice!

 

This Episode is Sponsored by Pathify

Meet Pathify —  an innovative higher ed engagement hub that puts students at the center of their college journey. Pathify sits at the center of your school’s digital ecosystem, becoming the single, user experience interface tying together all systems, content, and communications.Their engagement hub elevates the information that matters most and pushes systems like the SIS behind the scenes where they belong, making it simpler for students to discover and engage with the opportunities your institution provides at every step of their higher ed journey, from prospect to alumni. What’s even better, Pathify has a mobile experience that provides 100% parity with the responsive web app, so your campus app is always in sync. Pathify is a platform that EVERY stakeholder on campus  — from marketing, to admissions, to student affairs, to IT, etc., — can get equally excited about. Learn more about how Pathify is uniting strategic units across campus and bettering the entire student experience by visiting Pathify.com

 

About the Enrollify Podcast Network: 

The Application is a part of the Enrollify Podcast Network.  If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Jeremy Tiers, Zach Busekrus, Jaime Hunt, Allison Turcio, Jamie Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours!

People in this episode

Host

Assistant Vice President for Enrollment and Marketing at Siena College and Host of The Application

Interviewee

Lyndsey Hicks

Lyndsey Hicks is a dynamic marketing professional with a decade of experience in web design, digital marketing, experiential events, and marketing strategy. She currently leads the Enrollment website strategy for Rochester Institute of Technology (RIT) where she strategize

Other episodes

Episode 24: AI and the Future of WorkPlay Button
Episode 24: AI and the Future of Work

Host JC Bonilla hits reset to refocus Higher Intelligence on what AI means for the future of work. To help find the answers, he's joined by a new team of Enrollify experts from across higher ed and the EdTech landscape — Alison Turcio, Brian Piper, Carrie Phillips, and Rishabh Malhotra.

with
JC
Episode 140: Is Your Social Data Driving Decisions?Play Button
Episode 140: Is Your Social Data Driving Decisions?

Mallory is joined by Perry Rockwood, Social Media Manager at BYU-Idaho, to explore how his team uses weekly engagement data like saves and shares to shape content strategy.

Pulse Check: What Do We Really Need? — Pt 5Play Button
Pulse Check: What Do We Really Need? — Pt 5

In the final episode of What Do We Really Need?, Ologie Marketing Director Erin Fields talks with Doug Edwards, Ologie’s Chief Strategy Officer, about turning that request into useful direction

Ep. 57: How to Augment Admissions Strategy with AI Without Losing the Human TouchPlay Button
Ep. 57: How to Augment Admissions Strategy with AI Without Losing the Human Touch

Host Brian Piper speaks with Scott Clyde, Chief Growth Officer at enroll ml, about the evolving role of artificial intelligence in higher education admissions and enrollment strategy.

Bonus: Modernizing Higher Ed From the Inside OutPlay Button
Bonus: Modernizing Higher Ed From the Inside Out

Murtaza Masood, Vice President for Public Sector and Higher Education Strategy and Go-to-Market at Box, discusses the infrastructure and staffing pressures facing colleges and universities—and how institutions can use cloud modernization, automation, and AI to eliminate redundant work and free people to focus on higher-value priorities. 

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people