Strategic Enrollment Management Is Broken — Here Are Some Ideas On How To Fix It.

About the Episode

In this hot-take-full conversation with Rob Biebly from Huron Consulting, Zach and Rob unpack the challenges and opportunities facing strategic enrollment managers in 2022.

Rob and Zach chat about:

The biggest challenges facing staff retention right now
The disillusionment of institutional leaders around enrollment growth rates
Why leaning into differentiation is the key to increasing enrollment
How to think differently about program offerings and value propositions
How to have productive conversations with leaders on smart goal development
And much more!

You can connect with Rob on LinkedIn here.

If you like this podcast, chances are you’ll like other Enrollify shows too!

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional.

Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Jeremy Tiers, Jaime Hunt, Corynn Myers, Jaime Gleason and many more.

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea. Find yours at podcasts.enrollify.org.

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People in this episode

Host

Zach Busekrus

Zach is the Founder of Enrollify. He thoroughly enjoys building new brands, developing and executing content marketing strategies, and hosting podcasts. When he's not working on Enrollify, he enjoys discussing life's quandaries over coffee (or a good bourbon) with friends, building Sponstayneous (his travel brand side hustle), trying out new HIIT workouts, and adventuring across the globe with his wife!

Interviewee

Rob Bielby

Rob Bielby is the Managing Director at Huron. He has a passion for distilling complex data down to actionable information and insights to drive institutional decision-making. With over 10 years of experience in higher education and analytics, he has a refined understanding of student decision-making, financial aid policy, and enrollment strategy. Rob has partnered with dozens of institutions and Fortune 500 corporations to efficiently achieve their goals. By applying advanced modeling and econometric techniques to student and consumer data, he is particularly skilled at pinpointing business problems and identifying effective solutions. He has published extensively in the areas of higher education research and policy as well as in statistical methodology. Prior to joining Whiteboard, Rob has served as a senior analyst at Human Capital Research Corporation, Wayne State University, and Gongos, Incorporated. Rob holds a master’s degree in higher education administration from the University of Michigan and a master's degree in political science from Stony Brook University. He can be reached at rbielby@gowhiteboard.net.

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