About the Episode
About the Episode: “I love networking and making small talk with strangers,” said no one ever.
Mallory and Seth dive into the vital role of networking, exploring strategies for building meaningful connections both online and in-person. Learn practical tips on how to expand your professional network, the importance of community in conferences, and how to maintain and nurture these relationships for career growth.
Key Takeaways:
- Networking opportunities are a key reason for attending conferences in person.
- Networking falls into two categories: depth (internal relationships) and breadth (external relationships).
- Consistent communication and follow-ups are crucial for maintaining professional connections.
- Leveraging private communities on platforms like Facebook and Slack can enhance networking.
- Volunteering at professional events can facilitate easier interactions and connections.
Episode Summary
The Importance of Networking in Higher Ed
Networking isn’t just about shaking hands or collecting business cards—it’s about fostering relationships that help you professionally and personally. Mallory and Seth share how networking has shaped their careers and enriched their lives, emphasizing its importance for both career development and personal growth.
Networking in Practice: Depth and Breadth
Seth introduces the concept of depth and breadth in networking. Depth involves creating strong working relationships within your organization, while breadth focuses on expanding your network beyond your immediate circle. Both are critical for long-term success.
Tips for Effective Networking
Mallory and Seth highlight actionable strategies:
- Be Proactive: Follow up with new contacts right away and connect on LinkedIn.
- Stay Organized: Use calendar reminders to stay in touch with connections.
- Ask for Help: Vulnerability leads to learning—don’t be afraid to reach out.
- Contribute More Than You Receive: Share your knowledge and support others whenever possible.
The Power of Online Communities
From Slack groups to Facebook communities, online spaces offer a unique platform for meaningful conversations and connections. Mallory highlights some favorite groups in higher ed marketing, including Higher Ed Social and the Marcom Barbie Slack group.
Conferences as Networking Opportunities
While virtual events provide content, in-person conferences foster connections that lead to career growth. Seth and Mallory emphasize the importance of attending, volunteering, or finding creative ways to make these events work for you.
Join the Conversation
Do you have a favorite networking tip or an inspiring story of connection? Share your thoughts with Mallory and Seth on LinkedIn or explore some of the private communities highlighted in this episode.
Register for the free Engage Summit Live Stream
Networking Tips for Introverts
MarComm Barbie on Slack - Request Form
#HigherEdSocial for MarComm on Facebook
Connect With Our Hosts:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
Seth Odell
https://www.linkedin.com/in/sethodell/
https://twitter.com/sethodell
About The Enrollify Podcast Network: The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Some of our favorites include Generation AI and Confessions of a Higher Education Social Media Manager.
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
Attend the Engage Summit for Free!
The Engage Summit is your roadmap for AI readiness in Higher Education. We’re not just talking theories; this conference is your guide to understanding and applying AI at your institution. By the end, you won’t just “get” AI — you’ll be ready to lead your campus through an AI transformation.
Every session at the 2024 Engage Summit (June 25-26) will be live-streamed (and recorded!) and registration is free!
That’s right – you can catch all the groundbreaking insights, innovative AI-strategies, and incredible speakers from the comfort of your own couch. No need to choose between sessions (because we’re recording them all!), no FOMO, and no ticket required.
.svg)
.svg)
