The AI Workforce for Higher Ed is Here |

Talk to a Bolt Agent
EP
73
February 4, 2021
Episode 73: Become Different or Become Irrelevant - Lessons, Stories, and Career Advice from a Higher Ed Professional (Turned Consultant) | The Enrollify Podcast

Become Different or Become Irrelevant - Lessons, Stories, and Career Advice from a Higher Ed Professional (Turned Consultant)

Or listen on:

About the Episode

Higher education is at an inflection point"Śschools need to lean into their difference today or risk not being around tomorrow.  And in order for the development, solidification, and subsequent promotion of this difference to happen, they need enrollment marketing professionals who are equipped with the necessary skillsets and experience.

On this week's episode, we chat with Steve Schuetz, who has had quite a career in all things higher ed - from working as a director of financial aid to working in enrollment management consulting to serving as an interim cabinet member at a university.

Steve shares lessons, stories, and advice he garnered throughout his career and offers a framework for how to know if/when it's time to pursue your next gig in the great higher ed career ecosystem.

People in this episode

Host

Seth Odell is Founder and CEO of Kanahoma, the fastest growing digital marketing agency in higher education, and host of The Higher Ed Pulse.

Mallory Willsea is a strategist and consultant working at the intersection of higher education.

Interviewee

Steve Shuetz

As a higher education consultant, Steve works with colleges and universities to assess strategic, operational, and organizational challenges across the student lifecycle and provide innovative and actionable solutions that acknowledge the institution's market position, culture, and readiness for change, enabling them to reach successful outcomes in a competitive marketplace. He is currently serving as the Interim Special Advisor to the Vice President for Student Affairs at San Jose State University.

Other episodes

AMA Mini Series: Retention as a Marketer’s JobPlay Button
AMA Mini Series: Retention as a Marketer’s Job

In this special bonus episode from the AMA Mini-Series, hosted by Allison Turcio, she dives into one of the most pressing—and often overlooked—topics in higher education: retention.

2025 Hall of Fame: Marina CooperPlay Button
2025 Hall of Fame: Marina Cooper

Today we spotlight Marina Cooper, Senior Associate Vice President for Integrated Marketing and Brand at Johns Hopkins University.

Ep. 55: Maximizing Instagram Stories in Higher EdPlay Button
Ep. 55: Maximizing Instagram Stories in Higher Ed

Jenny Li Fowler sits down with Rochelle Reed, Social Media Manager at James Madison University (JMU), to unpack how Instagram Stories evolved from an overlooked feature into a strategic powerhouse for campus engagement

Pulse Check: Building the Modern Campus - A Higher-Ed Project Management Playbook Part 2Play Button
Pulse Check: Building the Modern Campus - A Higher-Ed Project Management Playbook Part 2

Jake Tolman sits down with Kirsten Gallagher, founder of Kaizen Ninja and a process improvement expert, to explore how AI can be a powerful tool for refining operations and driving better student outcomes in higher ed.

Ep. 93: Navigating a Website RedesignPlay Button
Ep. 93: Navigating a Website Redesign

Jaime Hunt sits down with Meaghan Milliorn, Senior Director of Web Strategy and Operations at the University of Arkansas at Little Rock, to unpack the web redesign process that earned national recognition.

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people