The Enrollify Blog
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For years, students researching colleges have relied on Google search results, ranking lists, and university websites to gather information. However, AI-powered search assistants—like ChatGPT, Google’s Search Generative Experience (SGE), and Bing AI—are transforming the way students discover and evaluate higher education options.

From chatbots answering student inquiries in seconds to predictive analytics flagging at-risk students before they even ask for help, AI’s impact is happening right now.

We are thrilled to share that several Enrollify podcasts and digital projects have been honored with AVA Digital Awards, a prestigious recognition celebrating excellence in digital communication.

This post will explore why summer melt happens, proven strategies to combat it, and how AI-first platforms like Element451 can help you engage students effectively and reduce melt risk.

Instead of generalized automation, AI-powered CRMs can create hyper-personalized experiences at the individual level, adapting to each student’s unique journey in real time.

Learn how yield management in higher education admissions helps balance enrollment, optimize resources, and improve recruitment strategies for institutions.

Discover how universities can enhance digital accessibility in higher ed tech to create an inclusive learning environment. Start improving accessibility today!

Discover how colleges & universities use AI chatbots for student support, admissions, FAQs, and more. Explore key chatbot use cases in higher education.

Discover how generative AI is revolutionizing education, from AI tutors to personalized learning. Learn about the benefits, challenges, and future of AI in classrooms.

In this post, we highlight five must-attend lesser-known conferences. If you’re looking for fresh perspectives on student recruitment, digital marketing, or data-driven decision-making, these events are worth adding to your calendar.

From an 18% increase in applications to a dramatic boost in event attendance, MBKU's case study showcases the power of automation without sacrificing personalization.

Personalization is a game-changer in student recruitment, helping institutions connect with prospective students in more meaningful ways.

This article explores the key trends shaping higher education in 2025, including AI-powered automation and the evolving recruitment strategies institutions must embrace to stay competitive.

Are virtual summits the future of higher ed events, or do in-person gatherings still provide unmatched value? Let’s break down the key factors shaping the future of higher education conferences in 2025.

AI-powered messaging means more effective student engagement without extra manual effort. Automated yet personalized communication helps streamline administrative processes, improve student retention, and ensure that critical information reaches the right people when they need it.

North Carolina’s community colleges are leading the way, using AI to save thousands of staff hours while achieving record enrollment. Schools like Forsyth Technical Community College

In this post, we’ll break down how AI is being used in student retention, the practical ways you can apply it, and why platforms like Element451 are leading the charge in predictive analytics for higher ed.

In this final installment of Generation AI's three-part series, hosts JC Bonilla and Ardis Kadiu explore the rise of the AI workforce—what it means, how it's evolving, and how professionals can stay competitive.

Whether you're in enrollment marketing, student success, or institutional leadership, these standout podcasts will keep you informed and inspired in 2025.

In Part 2 of the Generation AI podcast’s three-part series, hosts JC Bonilla and Ardis Kadiu take a deep dive into the power of multi-agent AI collaboration. Building on the foundation set in Part 1, this episode unpacks how AI assistants evolve into specialized, orchestrated agentic systems—streamlining workflows, enhancing productivity, and reshaping higher ed operations.

In this guide, we’ll break down the essential strategies to make the most of your next higher ed conference. Whether you're an admissions professional, enrollment marketer, or higher ed leader, these tips will help you forge meaningful connections, attend the most valuable sessions, and leverage AI-driven tools for smarter follow-ups.