This week I received 7 webinar invitation emails, 5 virtual conference invitation emails, and 12 reminder emails about virtual events that kickoff next week...
It's a lot. And I now may or may not be guilty of immediately deleting any email that has "webinar" in the subject line 😬.
Every enrollment marketer knows how crucial events are to meeting their enrollment goals — in fact, 40-50% of prospective students who attend an (in-person) event will start an application (the average of our parent company, DD Agency's, clients).
Virtual events will never be the same as an on-campus recruitment experience, but they can be so much better than many of the events I've seen/participated in over the last few weeks.
How can you make your events stand out?
You can start by watching this week's episode of FRIdeas!