If a picture's worth a thousand words, a video must be worth a million?!
90% of Gen-Z is on YouTube and watches an average of 23 hours of content on the platform each month.
And yet, many enrollment marketers still don't know the first thing about how to advertise effectively on the world's second-largest search engine. It's time we change that.
On this week's episode of FRIdeas, we featured Part 2 of our crash course on YouTube advertising for enrollment marketers. Watch this video to generate ideas and insight into how to up your school's creative assets to earn and win the attention of qualified prospective students.