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148
March 16, 2023
Ep. 148: What Higher Ed Marketers Can Learn From How the World's Best Agencies are Leveraging AI

What Higher Ed Marketers Can Learn From How the World's Best Agencies are Leveraging AI

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About the Episode

Welcome to The Higher Ed Marketer’s Guide to ChatGPT and Generative AI — a special 4-part podcast series brought to you by Enrollify and Element451 and hosted by Ardis Kadiu, Founder and CEO of Element451 and yours truly, Zach Busekrus from Enrollify. 

Over the next four weeks, we’re taking a deep dive into the past, present, and future of the role that Artificial Intelligence plays in higher education marketing and student recruitment. 

In Episode 3, Ardis and Zach are joined by JC Bonilla, Element451 Board Member and the Chief Data Officer at Vayner Media, for a conversation on: 

  • How we got to ChatGPT — a brief history of AI
  • How the leading advertising agencies are leveraging ChatGPT and AI to redefine personalized communications 
  • What higher ed marketers can do today to increase output efficiency thanks to AI
  • And much more! 

Learn more about Element451 here.

Register for the Engage Summit here.   

Stream Episodes 1 and 2 of The Higher Ed Marketer’s Guide to ChatGPT and Generative AI series here.

 

About the Enrollify Podcast Network 

The Enrollify Podcast is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. 

Our shows feature a selection of the industry’s best as your hosts. Learn from Jaime Hunt, Allison Turcio, Corynn Myers, Dustin Ramsdell, Terry Flannery, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! 

People in this episode

Host

Zach is the Founder of Enrollify. He thoroughly enjoys building new brands, developing and executing content marketing strategies, and hosting podcasts. When he's not working on Enrollify, he enjoys discussing life's quandaries over coffee (or a good bourbon) with friends, building Sponstayneous (his travel brand side hustle), trying out new HIIT workouts, and adventuring across the globe with his wife!

Interviewee

Dr. JeanCarlo (J. C.) Bonilla

Dr. JeanCarlo (J.C.) Bonilla is an executive leader in educational technology and artificial intelligence.

Ardis Kadiu

Ardis Kadiu is the Co-Founder of AI Idea Lab.

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