The AI Workforce for Higher Ed is Here |

Talk to a Bolt Agent
EP
March 29, 2022
Collective Enrollment Episode 1: Defining Collective Enrollment — An Enrollment Marketing Strategy That Actually Works with Gen-Z

Collective Enrollment Episode 1: Defining Collective Enrollment — An Enrollment Marketing Strategy That Actually Works with Gen-Z

Or listen on:

About the Episode

In this episode of Collective Enrollment you’ll meet Harrison Campbell — or Soup as he is more commonly known — who is the Director of Product and Marketing at ZeeMee.  Before joining the ZeeMee team, Soup worked in both admissions and marketing for more than 8 years at a number of different institutions. 

On today’s podcast, Soup outlines what Collective Enrollment is, explains why it’s so important, and discusses how it relates to and differs from community marketing.  You can connect with Soup on LinkedIn or Twitter.

About The Series

In this special 4-part series you’ll get a crash course on what Collective Enrollment is, why it matters for both enrollment and marketing professionals, and how to adopt Collective Enrollment strategies into your enrollment marketing mix.

We’ll explore what a world without Facebook and the College Board might mean for new student acquisition, hear the founding story of ZeeMee, and learn from current high school students about how they want to and don’t want to be recruited by institutions.

This series is brought to you by ZeeMee. ZeeMee is the go-to social community for students headed to college. More than one million students use ZeeMee to connect and chat with other prospective students interested in the same colleges and universities.  And more than 150 schools use ZeeMee to establish and facilitate quality relationships with future students as early as their sophomore year in high school.  

To learn more about ZeeMee head on over to colleges.zeemee.com — and be sure to tell them that your friends at Enrollify sent you their way. 

People in this episode

Host

Zach is the Founder of Enrollify. He thoroughly enjoys building new brands, developing and executing content marketing strategies, and hosting podcasts. When he's not working on Enrollify, he enjoys discussing life's quandaries over coffee (or a good bourbon) with friends, building Sponstayneous (his travel brand side hustle), trying out new HIIT workouts, and adventuring across the globe with his wife!

Interviewee

No items found.

Other episodes

Live from ASU+GSV with Sara LeoniPlay Button
Live from ASU+GSV with Sara Leoni

Dustin spoke with Sara Leoni of Ziplines Education about how higher education institutions can stay relevant in a rapidly changing skills landscape.

Ep. 65: How the Comments Became the Main CharacterPlay Button
Ep. 65: How the Comments Became the Main Character

This episode featuring Carissa Estreller explores a powerful shift in higher education content marketing: the rise of the comment section as a strategic asset.

Pulse Check: High School to Higher Ed IV: A Father/Daughter Perspective Part 3Play Button
Pulse Check: High School to Higher Ed IV: A Father/Daughter Perspective Part 3

Emma and Kevin take a field trip into New York City for a sugar rush and some serious higher-ed talk.

Ep. 103: Busting the Myths Around Small Marketing TeamsPlay Button
Ep. 103: Busting the Myths Around Small Marketing Teams

Jaime Hunt talks with Shane Baglini of William & Mary about the myth that marketers from small institutions are less qualified than those at larger universities.

Episode #327: Building the Infrastructure Behind Transformative Global ExperiencesPlay Button
Episode #327: Building the Infrastructure Behind Transformative Global Experiences

Dustin speaks with Brock Price of Terra Dotta about the evolving landscape of global education and the growing complexity behind study abroad and international student programs.

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people