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July 8, 2022
The Brewstorm Episode 3: What Makes You Actually Click an Ad?

What Makes You Actually Click an Ad?

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About the Episode

In this episode of The Brewstorm, we chat about what types of digital ads get our attention, what makes us click, and what we expect after the click. 

What ads drove you to click/purchase? Any common themes? Let us know! 

If you would prefer to watch as these three brainstorm, discuss, and laugh, please head over to the Enrollify YouTube Channel and hit that Subscribe button today! 

This episode is brought to you by Doubletake - Doubletake is a team of experts in swag for higher education.  From acceptance packages, to prospective student mailers, to admitted students gifts, to admissions fair takeaways, to branded student care packages, Doubletake provides all the creative promotional products and branded merchandise colleges and universities need to elevate your brand, make an impression on students, combat summer melt, and promote school spirit. Convert prospects into applicants, applicants into students, students into raving fans, and alumni into lifelong brand ambassadors with the help of Doubletake.

The Brewstorm is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Jeremy Teirs, Jaime Hunt, Corynn Myers, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! 

People in this episode

Host

Zach is the Founder of Enrollify. He thoroughly enjoys building new brands, developing and executing content marketing strategies, and hosting podcasts. When he's not working on Enrollify, he enjoys discussing life's quandaries over coffee (or a good bourbon) with friends, building Sponstayneous (his travel brand side hustle), trying out new HIIT workouts, and adventuring across the globe with his wife!

Shane is the Chief Edutainment Officer for Enrollify. He takes any opportunity to make marketing fun and enjoyable while maintaining a healthy level of helpfulness and data-backed information. When he’s not being sarcastic or irritating Zach, he’s enjoying a sports game or nice brunch – mimosa, hold the OJ. His goal is to make higher ed even more fun and lively by injecting new ideas wherever he can.

Dan is the resident Video Guru for Enrollify and brings the creative perspective to the marketing table. When he’s not locked in his room hunched over an edit or sweating his a$$ off shooting Zach and Shane’s latest crazy idea for a video, you can usually find him taking a nice long nap, finding the next best cocktail DC has to offer, or trying to keep his plants alive.

Interviewee

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