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18
November 7, 2019
Episode 18: The Briefing-  A Quick Digest of the Noteworthy Trends in Higher Education Marketing

The Briefing-  A Quick Digest of the Noteworthy Trends in Higher Education Marketing

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About the Episode

This week, we feature 4 noteworthy trends from The Minute, Enrollify's weekly news update that covers the latest trends in Higher Education Marketing. Tune in to hear about WhatsApp's launch of "Status" (coming 2020), tips to optimizing your blog for those pesky "blog skimmers", a breakdown of deepfakes (and what those things are anyway), and lastly, some key findings from LinkedIn's recent survey of hundreds of students and alumni.

People in this episode

Host

Seth Odell is Founder and CEO of Kanahoma, the fastest growing digital marketing agency in higher education, and host of The Higher Ed Pulse.

Mallory Willsea is a strategist and consultant working at the intersection of higher education.

Interviewee

Matthew Fall

Matthew is the Marketing Technologist at DD — an enrollment marketing technology agency that helps undergraduate and graduate institutions recruit students. He enjoys being a problem solver for clients, using his deep understanding of marketing automation technologies to help higher education institutions achieve greater efficiencies and success. In his spare time, he enjoys playing basketball, hiking, skiing, and learning web development.

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