As colleges and universities face the impending enrollment cliff, it's critical for marketers to understand the challenges and act as change agents to help their institutions prepare. Lucky for us—Carrie is an expert on how to do this! Tune in to gain actionable advice and learn

In this episode, Jeremy has a thought provoking and in-depth conversation about leadership with DJ Menifee. They discuss DJ’s admissions and enrollment management journey from his first leadership opportunity all the way to his current Vice President role. Key takeaways from this episode include

Our guest for this episode is Day Kibilds, Strategy Director at Ologie.Join Day and Allison as they explore the impact of higher education marketing on equity and access. Get actionable tips to improve your marketing strategy and make information about college more accessible.

Join Allison Turcio in her debut episode as host of The Application!In this episode, Allison is joined by Raffi DerSimonian, VP & Chief Strategy Officer at ERI. The pair explore the unique balance of leveraging AI technology like ChatGPT while still maintaining a personal

Safy and I spend this episode doing our favorite thing, talking about content strategy. While we cover many topics, and get a bit distracted at times, we mostly focus on capturing student and brand experiences to create engaging “indirect experiences” via content.

In the second of a special two-part series on the power of mindset and working on our mental skills, Jeremy chats with mental game coach, Tami Matheny. The bulk of their conversation focuses on self confidence - where it comes from, four key things that will help you own your confidence

When I heard Bill Campbell had “Chief Experience Officer” in his title, I just knew I had to talk to him about my favorite topic - student experience.On this episode, Bill dives into his role as Chief Experience Officer at Chatham University where he is examining and shaping student

In the first of a special two-part series on the power of mindset and working on our mental skills, Jeremy chats with performance mindset coach Lindsey Wilson. They spend most of the conversation talking about mindset, working on our thoughts, and how to shift and manage them with the help of thing

In today’s episode, Jeremy has a very thought provoking conversation with Tru Pettigrew. They start by talking about diversity, equity, and inclusion - Tru explains where his passion for DEI originated from, what each of those terms means, he offers his thoughts on where most organizations

Today’s episode is a conversation between Jeremy and Christina Garnett of HubSpot who is an expert at helping brands and people connect with their audience and build community. Together they discuss what building community means, how to get started (Christina offers lots of tips), the importance

Today’s episode is a conversation between Jeremy and Jeff Dugdale, Associate Athletic Director for Strategic Planning and Leadership Development, and Head men’s and women’s swimming coach at Queens University of Charlotte. They spend most of the conversation talking about how to develop a vision

In this episode, Jeremy has a conversation with an amazing marketer and leader, Allison Turcio, Assistant Vice President for Enrollment and Marketing at Siena College. There’s so much in here that will provide value for you regardless of your title or role. The core of their chat revolves around

I’ve spent the last 9 episodes talking to higher ed professionals across the US about the student experience. From the University of Montana and Arizona State to The Ohio State University and Siena College.For this episode, I want to take a step back and talk about

In this episode, Jeremy sits down with Kerry Keating who is the Head of Business Development and Chief of Staff and Culture for TaskHuman, an innovative wellness company that helps people grow through personalized 1-to-1 guidance from hundreds of specialists in different areas of their daily work a

In this episode, Jeremy chats with well known writer Eric Hoover from The Chronicle of Higher Education. They start by having a lengthy conversation about some of the different fears that most students deal with during their college search, as well as the lack of assistance and help

Today’s episode is a great conversation I had with Lindsay Hotmire. We discussed authenticity and why we crave it as humans, the authenticity flywheel that she created, building community, the importance of positioning when it comes to defining your brand, as well as what makes a story memorable

Like many in higher education, Becca wears multiple hats but my favorite part of our episode is all about the multidimensional health and wellness support her office provides students. Becca talks about the data and individuals that came together to make student experiences

From athletes and pregnant students to addressing sexual assault and dating violence, Title IX prohibits sex-based discrimination in any school or any other education program that receives funding from the federal government. One would assume the importance of Title IX, student conduct processes,

In this episode I change things up and introduce you to a wonderful person and rising star in the enrollment management space, Megan Tyler. We have an amazing conversation about how she got started in admissions, and how she turned a job into a career at Wofford College.

Today’s episode is a conversation between Jeremy and Amanda Booth, Director of College Counseling for Wichita Collegiate School. We discussed the state of college admissions in 2022, and how admissions counselors can build better relationships with their peers on the high school side. Amanda also s

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