The AI Workforce for Higher Ed is Here |

Talk to a Bolt Agent

Episodes in

Marketing + Communications

Enrollify's expert-led discussions help you navigate the unique challenges and opportunities of higher education. Our goal? Empowering you to elevate your campus communication strategies, boost your institution’s brand, and effectively personalize messaging to students.

 Episodes in

Marketing + Communications

Talking Tactics: TrailerPlay Button
Talking Tactics: Trailer

Talking Tactics gets you results!Tell me if this happens to you…any time you read an article, sign up for a webinar, or attend a conference, what you learn is inspiring.Yet, the strategies and results we hear about are often so thorough and resource-intensive

Ep. 153: Introducing "I Wanna Work There!" with Eddie Francis — a New Enrollify PodcastPlay Button
Ep. 153: Introducing "I Wanna Work There!" with Eddie Francis — a New Enrollify Podcast

In this episode, Zach chats with Eddie Francis about his new show,I Wanna Work There!No matter the institution, company, or organization, everyone wants to find the best talent, and everyone wants to keep their best talent. Higher education is no different.

Ep. 4: Behind the Screens of #HigherEdSocialPlay Button
Ep. 4: Behind the Screens of #HigherEdSocial

In this episode, we sit down with Kasandrea Sereno, the founder of #HigherEdSocial, a thriving community dedicated to helping social media managers in higher education. Kasandrea shares her journey in starting the community, and how it has grown into a valuable resource for those navigating

Ep. 27: Understanding the Role of Marketing from a President’s PerspectivePlay Button
Ep. 27: Understanding the Role of Marketing from a President’s Perspective

In this episode of "Confessions of a Higher Ed CMO," Jaime sits down with Thom Chesney, former president of Clarke University, to gain insights into his views on the relationship between the university president and chief communications and marketing officer. Thom shares his perspectives

Ep. 26: Unlocking the Power of Influencer Marketing in Higher EdPlay Button
Ep. 26: Unlocking the Power of Influencer Marketing in Higher Ed

In this episode of Confessions of a Higher Ed CMO, Jaime is joined by Sarah Goldfarb, Managing Director of Social Media and Digital Content at RW Jones Agency, to discuss influencer marketing in higher education. Influencer marketing involves partnering with individuals who have a strong following

Ep. 3: Community Connections: Navigating and Cultivating Social Media at a Two-Year CollegePlay Button
Ep. 3: Community Connections: Navigating and Cultivating Social Media at a Two-Year College

Join host, Callie Goodwin, as she talks with guest, Kailee Potgeter about managing social media for Grand Rapids Community College, a 2 year institution located in Grand Rapids, Michigan.This episode is brought to you by our friends at DD Agency:DD Agencyis

Ep. 152: What if Colleges Recruited Creators Like They Do Athletes? Higher Education Content Marketing 3.0Play Button
Ep. 152: What if Colleges Recruited Creators Like They Do Athletes? Higher Education Content Marketing 3.0

Looking for insights on how higher education can better leverage their students as content creators? Look no further than this podcast episode featuring Dan Sanchez, the Director of Inbound Marketing at Element451.In Episode 152 of The Enrollify Podcast

Ep. 25: Get Ahead of the Curve: Future Proof Your Marketing Strategy with AIPlay Button
Ep. 25: Get Ahead of the Curve: Future Proof Your Marketing Strategy with AI

In this episode, Jaime and Mallory Willsea make a case for artificial intelligence (AI) as the next disruptor in marketing – a phenomenon both believe rivals social media and the Internet in terms of its potential impact on marketing. The focus of the episode is on ChatGPT, an AI-powered language

Ep. 151: How to Know When It’s Time to Bring Your Marketing In-HousePlay Button
Ep. 151: How to Know When It’s Time to Bring Your Marketing In-House

In Episode 151 of the Enrollify Podcast, Zach Busekrus interviews Shane Baglini, Director of Marketing at Muhlenberg College.Shane shared some remarkably valuable insights around the state of graduate program marketing

Ep. 24: The Importance of Authenticity in Your Brand StoryPlay Button
Ep. 24: The Importance of Authenticity in Your Brand Story

In this episode, Jaime Hunt and Victoria O'Malley discuss the importance of aligning brand promises with the reality of the student experience. The conversation explores the risks of failing to deliver on promises, including loss of reputation and – in a worst-case scenario – litigation.

Ep. 150: How to Design a Multi-Sensory Higher Ed Marketing and Student Recruitment StrategyPlay Button
Ep. 150: How to Design a Multi-Sensory Higher Ed Marketing and Student Recruitment Strategy

In this episode you’ll meet Troy Brown — Vice President, Director of Recruitment, Enrollment & Marketing at University of West Los Angeles.Troy Brown is a Los Angeles native and was awarded a tuition scholarship to play basketball at the prestigious Moorehouse College in Atlanta

Ep. 149: How to Use AI to Analyze Your Data and Get More out of Your Higher Ed CRMPlay Button
Ep. 149: How to Use AI to Analyze Your Data and Get More out of Your Higher Ed CRM

Welcome to The Higher Ed Marketer’s Guide to ChatGPT and Generative AI — a special 4-part podcast series brought to you by Enrollify and Element451 and hosted by Ardis Kadiu, Founder and CEO of Element451 and yours truly, Zach Busekrus from Enrollify.

Ep. 2: How to Get Started as a Higher Ed Social Media ManagerPlay Button
Ep. 2: How to Get Started as a Higher Ed Social Media Manager

Join host, Callie Goodwin, as she talks with guest, Marcella Cintra about life as someone new to the world of higher ed social media. Marcella shares what life has been like over the past 6 months since she joined a Florida state college and began managing social media and web content..

Ep. 23: Busting Silos with a Student-Centric WebsitePlay Button
Ep. 23: Busting Silos with a Student-Centric Website

In this episode, Jaime talks with Kimberly Osborne, associate vice president for integrated marketing communications at UNC Greensboro, about the recent launch of UNCG’s “Next Generation Website.” Specifically designed to be prospective student-centric, the website breaks down the silos of a busine

Ep. 148: What Higher Ed Marketers Can Learn From How the World's Best Agencies are Leveraging AIPlay Button
Ep. 148: What Higher Ed Marketers Can Learn From How the World's Best Agencies are Leveraging AI

Welcome to The Higher Ed Marketer’s Guide to ChatGPT and Generative AI — a special 4-part podcast series brought to you by Enrollify and Element451 and hosted by Ardis Kadiu, Founder and CEO of Element451 and yours truly, Zach Busekrus from Enrollify.Over the next four weeks

Ep. 147: How Higher Ed Can Leverage ChatGPT for Marketing and Student RecruitmentPlay Button
Ep. 147: How Higher Ed Can Leverage ChatGPT for Marketing and Student Recruitment

Welcome to The Higher Ed Marketer’s Guide to ChatGPT and Generative AI — a special 4-part podcast series brought to you by Enrollify and Element451 and hosted by Ardis Kadiu, Founder and CEO of Element451 and yours truly, Zach Busekrus from Enrollify.Over the next four weeks

Ep. 1: Real Talk: The Highs and Lows of Social Media Management in Higher EdPlay Button
Ep. 1: Real Talk: The Highs and Lows of Social Media Management in Higher Ed

Join host, Callie Goodwin, in her premier episode as she talks with fellow Columbia, South Carolina social media manager, CJ Tamasco from the University of South Carolina. This episode is a friendly chat between 2 friends talking about the highs, lows, and confessions of working in higher education

Trailer: Introducing Confessions of a Higher Ed Social Media ManagerPlay Button
Trailer: Introducing Confessions of a Higher Ed Social Media Manager

Welcome to Confessions of a Higher Education Social Media Manager, hosted by Callie Goodwin, where we delve into the world of higher education social media through the eyes of the people behind the screens.Join us as we explore the ups, downs, and everything

Ep. 22: Finding Space for CreativityPlay Button
Ep. 22: Finding Space for Creativity

A study published in the Journal of Occupational and Organizational Psychology found that employees who engaged in creative hobbies and activities outside of work tended to be more creative and innovative on the job. In this episode, Jaime talks with Kristi Eaves-McLennan about the importance

Ep. 146: What Exactly is ChatGPT and Why Should Higher Ed Marketers and Enrollment Managers Care About It?Play Button
Ep. 146: What Exactly is ChatGPT and Why Should Higher Ed Marketers and Enrollment Managers Care About It?

Welcome to The Higher Ed Marketer’s Guide to ChatGPT and Generative AI — a special podcast series brought to you by Enrollify and Element451 and hosted by Ardis Kadiu, Founder and CEO of Element451 and yours truly, Zach Busekrus from Enrollify.

Ep. 145: Introducing Confessions of a Higher Ed Social Media Manager — Hosted by Callie GoodwinPlay Button
Ep. 145: Introducing Confessions of a Higher Ed Social Media Manager — Hosted by Callie Goodwin

Exciting news! Enrollify is proud to announce the launch of another podcast on our network — Confessions of a Higher Ed Social Media Manager.This show is hosted by the incredible Callie Goodwin. Callie has worked in higher ed social media for her entire career.

 Events in

Marketing + Communications

 Webinars in

Marketing + Communications

Resource spotlight

Guide to Graduate Marketing in 2024

With comprehensive strategies and real-world applications, this guide is your roadmap through the complexities of 2024’s educational landscape.

Get the Guide

Weekly ideas that make you smarter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
cancel

Search podcasts, blog posts, people