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Enrollify's expert-led discussions help you navigate the unique challenges and opportunities of higher education. Our goal? Empowering you to elevate your campus communication strategies, boost your institution’s brand, and effectively personalize messaging to students.

 Episodes in

Marketing + Communications

Episode 16: AI Augmented Analysis: Empowering Higher Ed with DataPlay Button
Episode 16: AI Augmented Analysis: Empowering Higher Ed with Data

About the Episode: In this special "cut for time" episode of the EduData Podcast, hosts Timothy Davis and Jamie Boggs revisit critical discussions from their recent Enrollify webinar on AI-enabled data democratization. The focus is on how artificial intelligence, particularly large language

Pulse Check: Mergers & Acquisitions in Higher Ed - Part 3Play Button
Pulse Check: Mergers & Acquisitions in Higher Ed - Part 3

In this episode, Robin Johnson provides applicable advice on managing change during an M&A process. Listeners will learn about:The four stages of processing changeThe integration of different teams and culturesDealing with the uncertainty that comes with M&amp

Ep. 12: Where Do We Grow From Here? Sallie Poggi Of UC Davis Discusses Her Journey Beyond Social MediaPlay Button
Ep. 12: Where Do We Grow From Here? Sallie Poggi Of UC Davis Discusses Her Journey Beyond Social Media

About the Episode: In this insightful episode, we chat with Sallie Poggi, the former director of social media at the University of California, Davis, who played a pivotal role in shaping the university's social presence. Sallie shares her career journey, highlighting her transition from social

A Cautionary Tale About Artificial IntelligencePlay Button
A Cautionary Tale About Artificial Intelligence

In this April Fools' Day special of Higher Ed Pulse, Mallory and Seth explore the transformative potential of AI, the challenges of integrating it into educational settings, and the ethical considerations that come with its use. From AI-driven chatbots enhancing student engagement

Ep. 49: The Presidency in Crisis: A Guide for Higher Ed Marcom LeadersPlay Button
Ep. 49: The Presidency in Crisis: A Guide for Higher Ed Marcom Leaders

About the Episode: In this insightful episode, Jaime sits down with Teresa Valerio Parrot, a seasoned expert in higher education communications to discuss the ways higher education marcom leaders can best support presidents in the highly divisive and politicized world of 2024. Given the current

Episode 15: Online and On the Clock: Unpacking the 2024 Online College Students ReportPlay Button
Episode 15: Online and On the Clock: Unpacking the 2024 Online College Students Report

In this enlightening episode of the EduData Podcast, hosts Timothy Davis and Jamie Boggs delve into the surprising consistencies within the online education landscape, specifically through the lens of the 2024 Online College Students Report by Education Dynamics.

Pulse Check: Mergers & Acquisitions in Higher Ed - Part 2Play Button
Pulse Check: Mergers & Acquisitions in Higher Ed - Part 2

Welcome to Part 2 of our Pulse Check series on mergers and acquisitions (M&A) in higher education, where we dive into the fascinating world of institutional partnerships and consolidations. In today's episode, host Kin Sejpal is joined by Kanahoma CEO Seth Odell.

Live from CUPRAP: Empowering Professional Development — A Volt and Enrollify CrossoverPlay Button
Live from CUPRAP: Empowering Professional Development — A Volt and Enrollify Crossover

About the Episode: We're joined by Kevin Renton of Electric Kite and Volt, live from the 2024 CUPRAP conference. Mallory and Kevin talk about running content networks in higher education, with a focus on bringing marketing and enrollment professionals actionable insights and forward-thinking strategy

Buzzer Beaters and Brand Builders: March Madness Has ArrivedPlay Button
Buzzer Beaters and Brand Builders: March Madness Has Arrived

In this special episode of the Higher Ed Pulse, Mallory Willsea invites Aaron Blau, VP of Education at Primacy, to talk about all things March Madness. The excitement of March Madness extends beyond just the games, potentially impacting enrollment, marketing and branding

Episode 4:  Brand Building in Community Colleges: The Power of PerceptionPlay Button
Episode 4: Brand Building in Community Colleges: The Power of Perception

About the Episode: In this insightful episode, host Maya Demishkevich engages in a deep conversation with branding expert Nancie McDonnell Ruder. They delve into the unique challenges and opportunities of branding for community colleges, emphasizing its crucial role in reshaping perceptions

Bonus: Live from CUPRAP: Converting Clicks to Actions — How Higher Ed Websites Drive ResultsPlay Button
Bonus: Live from CUPRAP: Converting Clicks to Actions — How Higher Ed Websites Drive Results

About the Episode: Live from CUPRAP, Jaime sits down with Georgy Cohen, Director of Digital Strategy at OHO, to dive into the ever-evolving landscape of higher education websites. With a focus on governance, measurement, DEI, and refining publishing processes, Georgy advocates for a proactive

Episode 14: Allocating Marketing Resources (Or Lack Thereof?)Play Button
Episode 14: Allocating Marketing Resources (Or Lack Thereof?)

About the Episode: Enrollify and our friends at Glacier have partnered together to uncover how higher ed marketers plan to allocate marketing resources to recruit in-state, out-of-state, and international students in 2024. Timothy and Jamie break down the results and implications and start

Pulse Check: Mergers & Acquisitions in Higher Ed - Part 1Play Button
Pulse Check: Mergers & Acquisitions in Higher Ed - Part 1

Welcome to the inaugural episode of our Pulse Check series on mergers and acquisitions (M&A) in higher education, where we dive into the fascinating world of institutional partnerships and consolidations. In today's episode, host Kin Sejpalis joined by Kevin Cavanagh

Ep. 11: Cultivating Allyship for the LGBTQ+ Community on Social ChannelsPlay Button
Ep. 11: Cultivating Allyship for the LGBTQ+ Community on Social Channels

About the Episode: We engage in an inspiring conversation with Matt Nazario-Miller, Communications Manager at Stanford University, and a passionate advocate for diversity, equity, inclusion, and belonging. Matt shares his unique journey and sheds light on what real allyship looks like

Live from CUPRAP: Redefining Talent Acquisition in Higher EdPlay Button
Live from CUPRAP: Redefining Talent Acquisition in Higher Ed

About the Episode:Live from CUPRAP, Mallory Willsea connects with Paul Redfern, VP for University Communications and Institutional Strategy at St. Lawrence University. They delve into the buzz around AI at the conference, strategies for attracting top talent to remote areas

The Dangers of Discounting: Institutions are Growing, but What Is The Cost?Play Button
The Dangers of Discounting: Institutions are Growing, but What Is The Cost?

About the Episode:After celebrating 100 years of the Wood Family maple production, Seth and Mallory examine the complex world of growing discount rates at private faith-based higher education institutions, revealing the challenges and strategic considerations schools face amid shifting market

Bonus: Live at CUPRAP: Storytelling Meets AIPlay Button
Bonus: Live at CUPRAP: Storytelling Meets AI

In this special bonus episode of Higher Ed Pulse recorded live at CUPRAP 2024, Mallory Willsea sits down with Voltaire Santos Miran, Executive VP of Creative at Carnegie, to dive deep into the intersection of storytelling and artificial intelligence.

Ep. 48: Beyond Silos: Organizational Structures that Make SensePlay Button
Ep. 48: Beyond Silos: Organizational Structures that Make Sense

About the Episode: In this episode, Jaime sits down with Rachel Reuben Senor, a 25-year veteran of higher education marketing now serving as the VP of Account Strategy for OHO Interactive. The conversation centers around a shared frustration: the challenges posed by silos in higher education

Episode 13: Rise of the TransfersPlay Button
Episode 13: Rise of the Transfers

About the Episode: In this episode of the EduData Podcast, Jamie and Timothy talk about the increase in reported upward transfer rates, the pathways that make this possible, and the long-term implications. About the Show: The EduData podcast is your no-fluff guide to the data driving

Pulse Check: Personalizing Prospective Student Journeys - Part 3Play Button
Pulse Check: Personalizing Prospective Student Journeys - Part 3

In Part 3 of this series, Setting Students Up for Success, Dustin Ramsdell, Community Engagement Lead at Pathify, joins Mallory Willsea to discuss strategies for setting students up for success after they have committed to enroll. They delve into the responsibilities of institutions in preparing students, the significance of effective orientation programs, and the use of digital platforms to streamline the post-admission process. The conversation highlights the importance of personalized, high-tech support to ensure a seamless transition for students, especially those from first-generation backgrounds.

Bonus: Live from CUPRAP: The AI Gold RushPlay Button
Bonus: Live from CUPRAP: The AI Gold Rush

About the Episode: In this special bonus episode of Confessions of a Higher Ed CMO recorded live at CUPRAP 2024, Jaime Hunt sits down with Joe Master, Vice President of CUPRAP and Managing Director of Brand and Marketing Strategy at RW Jones Agency.

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