Seth Odell was part of the team that took Southern New Hampshire University’s online enrollment from 7,000 to 70,000, which makes him the perfect guest for Jaime to talk to about recruiting non-traditional – or, perhaps more aptly named “post-traditional” – students.

The Great Resignation has hit higher ed with full force. Once a month for the next few months, we’ll feature individuals who have left higher ed to work in a higher ed adjacent role (think a marketing agency, edtech company, or consultancy).

This is the fourth and final episode in a special 4-part series between Enrollify and Unibuddy. Join Zach Busekrus, Founder of Enrollify, and Nina Bilimoria Angelo, CMO at Unibuddy, for an extended conversation around the insights garnered from Unibuddy’s latest higher education pulse reports

This is the third episode in a special 4-part series between Enrollify and Unibuddy. Join Zach Busekrus, Founder of Enrollify, and Nina Bilimoria Angelo, CMO at Unibuddy, for an extended conversation around the insights garnered from Unibuddy’s latest higher education pulse reports.Unibuddy

To text or not to text? That is the question. Actually, after some discussion, we decided that it’s not the first question you should be asking yourselves.Texting is another layer of your recruitment strategy and should be weaved into the fold

Story drives emotion. Emotion drives action. Marcomm pros understand the power of storytelling and are using storytelling to drive change and to achieve organizational outcomes. Carefully crafted narratives can also help address reputational issues and crisis communications.

In the final installment of the Modern Student, Zach and Jeff take a deep dive into how institutions can reduce the complexity of their digital experience, DXP's , and explore the future of technology in higher ed.About the SeriesThe Modern Student is a special podcast series in collaboration

From impacting enrollment, to student success, to annual giving, keeping parents effectively engaged has proven to be critical for colleges and universities looking to better support their institutional goals.On this week’s episode of The Enrollify Podcast, Zach sits down with Dave Becker

This is the second episode in a special 4-part series between Enrollify and Unibuddy. Join Zach Busekrus, Founder of Enrollify, and Nina Bilimoria Angelo, CMO at Unibuddy, for an extended conversation around the insights garnered from Unibuddy’s latest higher education pulse reports.Unibuddy

The need for testing is widely accepted, but what does “testing” mean in today’s landscape? In this week’s episode, Mickey, Zach, and a new co-host, Shane, discuss Jim Collins’ “fire bullets, then cannonballs” method.This method, outlined in his bookGreat by Choice

In this episode, Jaime talks to Josie Ahlquist, author of Digital Leadership in Higher Education about the importance of a digital presence for senior leaders. Takeaways include:How to decide what digital platforms make senseHow to incorporate your own values into your online presence

This is the first episode in a special 4-part series between Enrollify and Unibuddy. Join Zach Busekrus, Founder of Enrollify, and Nina Bilimoria Angelo, CMO at Unibuddy, for an extended conversation around the insights garnered from Unibuddy’s latest higher education pulse reports.

On episode 3 of The Modern Student, Zach and Jeff discuss how technology can help you develop a stronger enrollment plan and the value of having unified marketing and IT departments.About the SeriesThe Modern Student is a special podcast series in collaboration with Squiz

On this week’s episode, Zach sits down with Ryan Wilson. Ryan is the founder of Team Trust Productions, which is a production company that specializes in creating authentic content featuring individuals with disabilities.In the episode the two discuss

In the final installment of Brand Camp, Zach and Ian discuss core values and put a bow on understanding the Brand Manifesto framework.Key takeaways from this episode include:How core values fit into the Brand Manifesto framework

Jaime gets real with guest Tracy Playle in this in-depth conversation about imposter Syndrome – something that plagues professionals from all backgrounds. Tackling the symptoms of imposter syndrome – feeling like a fraud, experiencing self-doubt and subjecting oneself to negative self talk

The Great Resignation has hit higher ed with full force. Once a month for the next few months, we’ll feature individuals who have left higher ed to work in a higher ed adjacent role (think a marketing agency, edtech company, or consultancy).

On this episode of The Modern Student, Zach Busekrus and co-host Jeff Dillon unpack how new technology can help institutions better recruit and engage the next generation of students.This episode explores what is holding schools back and what tools are available when it comes to attracting

On episode three of Band Camp, Zach and Ian explore the purpose and value of vision statements.The pair discuss how to create a meaningful vision statement and where it fits into your overall brand manifesto alongside your mission statement and core values.

In this episode of Confessions of a Higher Ed CMO, Jaime talks with Renee Seltzer, Marketing Growth Agency Owner (Ellison Ellery) and Fractional CMO, about creating customer journey maps. Creating a journey map can help your institution understand the steps a student takes as they enroll

In episode one of The Modern Student, Enrollify Founder Zach Busekrus and Jeff Dillon of Squiz, discuss the modern college student and how their relationship with technology is shaping the future of higher education.The modern student has always had technology as a part of their lives